Mahindra XUV 300 packs a punch.
Continue readingDrive With Pat: The Mahindra XUV300 Packs a Punch
2025 DARE List: A focus South Africa’s Boldest Brand Executives
Black At has announced its highly anticipated 2025 Dare (Dream, Act, Reimagine, Empower) List, spotlighting the visionary Black executives, agencies, and professionals reshaping the global brand and marketing landscape. As expected, South Africa was well represented by some of the some of the boldest brand executives.
Among this year’s honorees are industry powerhouses Andrea Quaye and Sbusiso Kumalo, recognized for their leadership in marketing and brand storytelling. These trailblazers, along with other distinguished leaders, are breaking boundaries across advertising, media, entertainment, and technology, driving business growth while championing authentic and inclusive narratives.
From launching bold campaigns to redefining brand identity, these executives are shifting the industry towards a future where representation, innovation, and cultural influence take center stage.
“The future of creativity lies in diverse voices leading the conversation,” said Peter Ukhurebor, CEO of Black At. “Black executives are not just part of this shift—they are driving it. They are creating space for new ideas, fresh perspectives, and game-changing innovation.”
South Africa’s Leading Brand Executives
These South African brand leaders have earned their place on the 2025 Dare List for shaping brands, elevating African stories, and setting new industry benchmarks:
Sbusiso Kumalo – Chief Marketing Officer, African Bank
Sbusiso is the CMO of the oldest Black-owned bank in South Africa, which historically provided Black people with access to banking during apartheid. Since joining African Bank, he has driven a remarkable increase in monthly account openings from 15,000 to 100,000. His impact extends beyond numbers—transforming the bank into a lifestyle brand, making it more culturally relevant and aspirational.
Vuyokazi Henda – Chief Marketing Officer, Spur
Vuyo is a trailblazing marketing leader poised to make a global impact with her forward-thinking approach, strategic creativity, and deep cultural intelligence. Her charismatic presence not only energizes every room she enters but also inspires teams to push creative boundaries and deliver outstanding results. With experience spanning South Africa to the UK, Vuyo brings a nuanced global perspective on what truly makes a campaign resonate with teams . Vuyo thrives at the intersection of innovation and impact. She possesses an acute understanding of consumer behavior, brand storytelling, and digital transformation, ensuring that her marketing strategies are both culturally relevant and future-focused. Her dynamic energy, sharp insights, and strategic mindset make her a driving force in shaping the next era of brand marketing. Whether crafting breakthrough campaigns, building powerful brand narratives, or leading high- performance
- Andrea Quaye – Chief Marketing Officer, Heineken
Andrea Quaye is a highly accomplished and award-winning brand marketer with over 20 years of experience driving impactful brand strategies across some of the world’s most recognizable companies, including AB InBev and Coca-Cola. Currently serving as the Chief Marketing Officer of Heineken South Africa, Andrea brings a powerful blend of creativity and data-driven marketing expertise, ensuring that brands not only capture consumer attention but also deliver tangible business results. Her strategic approach to brand storytelling, market expansion, and cultural relevance has consistently elevated the brands she has worked with, making her a respected leader in the industry. Andrea’s deep understanding of creativity, innovation, and consumer engagement enables her to craft campaigns that resonate deeply with audiences while driving measurable growth. Her ability to merge bold creative ideas with business objectives sets her apart as a leader who understands the evolving landscape of marketing in an era of digital transformation and shifting consumer behaviors. As a juror, Andrea’s sharp strategic insights, global experience, and passion for breakthrough marketing will undoubtedly elevate the selection process, ensuring that the most innovative, high-impact, and culturally relevant campaigns receive the recognition they deserve.
Gugu Mthembu – Chief Marketing Officer, Telkom
Gugu Mthembu serves as the Chief Marketing Officer (CMO) at Telkom, where she plays a pivotal role in shaping the company’s brand strategy and enhancing its market presence. With a focus on connecting South Africans to better opportunities, Mthembu leads initiatives that empower both individuals and businesses through innovative telecommunications solutions. Under her leadership, Telkom has reinforced its commitment to community engagement and corporate social responsibility. Mthembu emphasizes the importance of aligning the brand with activities that resonate with the public, such as supporting cycling events, to foster a sense of community and promote a healthy lifestyle. Mthembu’s strategic vision extends to empowering businesses as well. She advocates for providing smart tools and tailored connectivity solutions to help businesses navigate the evolving digital landscape, ensuring they are prepared for new financial years and beyond. Her approach to marketing is deeply rooted in understanding the unique needs of South African consumers and businesses, driving initiatives that not only promote Telkom’s services but also contribute positively to society. Through her leadership, Telkom continues to thrive as a brand that is both innovative and socially conscious.
Robert Thompson – Head of Marketing, Sanlam Investment
Robert Thompson is a visionary marketing leader with a proven track record of driving brand transformation, strategic innovation, and business growth. With over two decades of experience across financial services and FMCG, he has mastered the art of building impactful brands, optimising marketing functions, and delivering measurable results. In this role, he has been instrumental in leading initiatives that align with the company’s commitment to Environmental, Social and Governance (ESG) principles as we as driving the impact and sustainability agenda.
Since 2012, Robert has been a driving force at Sanlam Investments, where he serves as Head of Marketing for Sanlam Investment Management. Under his leadership, the marketing function was restructured to align with strategic business priorities, addressing internal limitations and unlocking new growth opportunities. Leading a full-cluster marketing team, he implemented a client-centric model that has significantly elevated the Sanlam Investments brand, expanded communication and packaging capabilities, and strengthened its market presence. His expertise extends beyond traditional marketing, supporting direct strategies that drive engagement and retention.
Before joining Sanlam, Robert played a pivotal role at Cadiz Holdings (2004–2011), where he built the marketing function from the ground up and developed the company’s first Brand Blueprint. As Group Marketing Manager, he spearheaded an integrated marketing strategy that increased assets under management in the unit trust and institutional sector, a testament to his ability to create compelling, results-driven marketing programs. His work also cemented Cadiz’s brand presence in a highly competitive investment landscape.
Robert’s early career at South African Breweries (SAB) from 1993 to 2003 laid the foundation for his expertise in marketing, operations, and strategic growth. As Trade Marketing Manager, he successfully developed and executed regional marketing and sales growth plans, managed high-profile special events, and optimized marketing capital expenditure. His tenure as Operations Manager and Projects Manager saw him leading warehouse optimization, distribution strategies, and regional expansion initiatives, all of which contributed to improved sales performance and the successful launch of international brands.
With a career defined by strategic foresight, bold execution, and a passion for brand excellence, Robert Thompson continues to push boundaries in investment marketing, ensuring that brands don’t just exist but thrive in a dynamic and ever-evolving marketplace.
Linda Kachingwe-Sisya – Executive Head of Marketing & Communications (Africa & International), First Rand Bank
Linda is a seasoned financial services executive with over 25 years of experience in the banking industry, spanning 20+ countries across Africa. Her deep commitment to driving growth, fostering innovation, and creating value-driven strategies has positioned her as a leader with a profound impact on the continent’s financial landscape.
Currently overseeing FNB’s growth strategy, Linda has played a pivotal role in expanding market reach, enhancing customer experiences, and driving financial inclusion. Her extensive experience working across markets such as Kenya and Ghana has given her a nuanced understanding of the diverse economic, cultural, and consumer dynamics that shape successful banking and marketing strategies in Africa.
Linda’s expertise lies in crafting culturally sensitive, value-driven campaigns that resonate deeply with audiences while ensuring tangible business results. Her ability to merge financial acumen with strategic marketing insights makes her an invaluable contributor to discussions on brand growth, consumer engagement, and impactful storytelling.
As a juror, Linda’s pan-African experience, strategic foresight, and deep market understanding will provide unique and insightful perspectives, ensuring that creativity is evaluated through the lens of cultural relevance, business impact, and long-term value creation
Driving a New Era of Brand Leadership
This year’s Dare List serves as a powerful reminder that South Africa is home to some of the most influential and forward-thinking brand executives on the continent. Their work is not just about brand growth—it’s about shaping culture, telling authentic African stories, and driving inclusive business transformation.
As the industry continues to evolve, these leaders are at the forefront, proving that Black excellence is not only present but thriving in South Africa’s brand and marketing space.
Drive with Pat: Mahindra Scorpion-N is rugged and beautiful
Mahindra Scorpion
Continue readingExperienced: The Unforgettable MSC Musica Cruise to the Portuguese Islands
From January 17th to 20th, I had the incredible opportunity to embark on the MSC Musica cruise to the breathtaking Portuguese Islands. This was not just a trip—it was an experience packed with adventure, relaxation, and unforgettable moments. If you have ever wondered whether an MSC cruise is worth it, let me take you through the highs and lows of this spectacular voyage.
All Aboard the MSC Musica!
The MSC Musica is a floating paradise. With 1,275 cabins and a capacity of over 3,200 passengers, it is an impressive vessel designed for comfort and entertainment. The ship is home to multiple dining options, a sushi bar, a casino, a theatre, and various lounges, ensuring that guests have plenty to enjoy throughout the journey.
One of the best things about the cruise? The sheer variety of entertainment! Whether you enjoy live shows, themed parties, karaoke nights, or simply sipping a cocktail while watching the sunset, MSC Musica ensures there is never a dull moment on board.
The “Pats” (The Good Stuff) of MSC Musica
- Endless Entertainment – You will never get bored! From jaw-dropping performances in the theatre to dance parties under the stars, there is something for everyone.
- South African Cuisine – Seeing familiar dishes on the menu was a pleasant surprise. Bunny chow, braai, and even some local desserts made the dining experience feel like home.
- Sushi Restaurant with Japanese Drinks – If you’re a sushi lover, you’ll appreciate the quality of food and authentic Japanese beverage options. It was an unexpected delight!
- Relaxing Spa – The spa was a game-changer! I had the best massage experience of my life—professional therapists, a serene environment, and complete relaxation.
- Breathtaking Gym Views – While the gym equipment is a bit limited, the floor-to-ceiling ocean views make working out feel like an escape.
- Reliable Wi-Fi – Unlike most cruise ships where internet is frustratingly slow, MSC Musica delivered a surprisingly good connection, allowing me to stay in touch and share my experience in real-time.
- Local Vendors on the Portuguese Island – I loved that the locals were allowed to sell artifacts and beverages despite the island being privately owned. It added an authentic cultural touch to the visit.
- Private Lounge on the Island – A hidden gem! This space provided an exclusive, tranquil escape, perfect for unwinding while enjoying the sound of the waves.
- Convenient Mobile App – The MSC app made life on the ship so much easier! Notifications about activities, showtimes, and restaurant bookings helped me plan my day effortlessly.
The “Slaps” (The Not-So-Good Stuff) of MSC Musica
- Too Many Administrative Processes – From embarkation to excursion bookings, there was always a form to fill out. It felt like I was constantly signing up for something.
- Not Suitable for Motion Sickness Sufferers – If you are prone to seasickness, this may not be the best vacation choice. Some areas of the ship do sway quite a bit!
- Crowded Dining Areas – Finding a table during peak dining hours was a challenge. Be prepared to either wait or be strategic about when you eat.
- Repetitive Food Choices – While the quality was decent, the menu became predictable. A bit more variety would have been nice, especially on a multi-day trip.
The Ultimate Verdict
Was the MSC Musica cruise worth it? Absolutely! Despite a few hiccups, the overall experience was nothing short of amazing. The entertainment, food, and beautiful destinations made this a trip to remember.
If you love adventure, great food, and stunning ocean views, you should definitely give the MSC Musica cruise a try. Just remember to pack your patience for the crowded dining halls and bring your sea-sickness tablets if needed! Would I do it again? Without a doubt!
Drive With Pat: 2023 Citroën C3 Aircross Review
I recently spent some time with the 2023 Citroën C3 Aircross. This dynamic compact crossover SUV comes in two configurations—5-seater and 7-seater—both offering a combination of French flair and practicality for urban driving. Here’s a closer look at both versions along with their key features, driving experience, and pricing in South African.
Design & Comfort
The Citroën C3 Aircross maintains a distinctive, quirky design across both models, with a boots space layout that’s straightforward and functional. The 5-seater model is ideal for those who prioritise a spacious second row over the addition of a third row, which is available in the 7-seater configuration. The 7-seater version has a 5+2 seating setup, with the third row being suitable primarily for children due to its limited legroom and headroom. The rear seats in the 7-seater can be removed to expand the size of the boot capacity from a tight 130 liters to 510 liters, providing more utility space.
The cabin experience in both versions is well-equipped but somewhat lacking in advanced safety features, such as additional airbags and advanced driver-assist systems, to keep the price competitive. Common features include a 10-inch infotainment system, wireless Apple CarPlay/Android Auto, a reverse camera, and steering controls. The higher trims offer a 7-inch instrument cluster and multiple USB ports, but both variants lack cruise control and wireless charging pads.
Performance & Handling
Both the 5-seater and 7-seater models are powered by a 1.2-liter, 3-cylinder turbocharged petrol engine producing 81KW and 190Nm of torque, paired with a 6-speed automatic transmission which I found quite punchy. The engine delivers a lively performance and responsive in-gear acceleration, delivering a smooth in both city driving and highway cruising.
The ride quality is commendable, with Citroën’s well-known suspension setup providing comfort on bumpy roads. While the steering is light and nimble for city maneuverability, the car’s handling is stable, and braking performance is satisfactory.
Pricing in South Africa
As of July 2024, the pricing for the Citroën C3 Aircross in South Africa is as follows:
- 5-Seater:
- You Trim: Starting at around R344,900
- Plus Trim: R354,900
- 7-Seater:
- Plus Trim: Approximately R370,000
- Max Trim: R384,900
The 7-seater configurations are priced about R25,000 to R30,000 higher than the 5-seater trims, reflecting the additional seating capacity and slight enhancements in features.
In conclusion here are the Pats (what I liked) and Slaps (what I didn’t) for the Citroen C3 Aircross:
Pats
- The drive is smooth
- It is competitively priced
- The fuel consumption is good at an average of 6.5 liters per 100km
Slaps
- Given the times we are in, the USB port should have been the C-type.
Sasol’s new TVC since 2019 features Big Zulu
South Africa’s leading energy company – Sasol announced Big Zulu as their new brand ambassador for their new campaign. The purpose of the campaign is to celebrate Sasol’s award-winning loyalty programme. Launched in April 2022, the Sasol Rewards Loyalty Programme is currently sitting at just over 1.8 million Sasol Rewards members. With the campaign, Sasol shot its first television commercial since 2019.
A little bit about Big Zulu
Big Zulu, whose real name is Siyabonga Nene, is a popular South African rapper, songwriter, and actor. He is known for his deep voice, unique style, and hit songs like “Mali Eningi.” Big Zulu has become a role model for many young people with his inspiring journey from humble beginnings to stardom.
Sasol’s commitment
Sasol is a major company in South Africa that provides energy and chemicals to power homes, cars, and industries. The brand is known its commitment to sustainability and innovation. Sasol working hard to create cleaner and more efficient energy solutions.
Sasol’s loyalty programme campaign
As an ambassador, Big Zulu will be involved in a number of campaigns and projects. He will help promote Sasol’s brand and its values, such as innovation, sustainability, and community support. Big Zulu’s influence and connection with the youth makes him a perfect fit to represent Sasol’s vision for a brighter future.
“Through an amazing collaboration of multiple agencies bringing together incredible minds, the heart of the story and concept of the Sasol Rewards program – earn while you spend – has been brought to life,” says Zanele Hadebe, Vice-President for Energy Strategic Marketing at Sasol.
“We are also partnering with South African brand ambassadors, from artists to small business entrepreneurs and travel influencers, to show how “your spend pays you back” with Sasol Rewards, giving you access to instant money that helps to keep you moving. This new campaign is set to improve our brand equity and reposition our brand to showcase Sasol’s role, not just in fuel, but for individuals, cars, businesses, and the rest of the country.”
Big Zulu shared on his Instagram post, “Ngibonge kwa Sasol kungenza inxusa yabo futhi ngiyathokoza ngoba Sasol iGarage lase South Africa ZA layikhaya.” Which translates to, “I am grateful to Sasol that I am Sasol’s ambassador and I am happy because Sasol is a South African petrol station.
Loyalty Campaign
One of the first major initiatives Big Zulu is a part of is Sasol’s new loyalty campaign. This campaign is designed to reward loyal customers with exciting benefits and experiences. By partnering with Big Zulu, Sasol aims to make the campaign more appealing and relatable, especially to younger audiences. The loyalty campaign will offer customers various rewards for their continued support of Sasol. This includes discounts on fuel, special offers, and exclusive experiences with Big Zulu himself. It’s a way for Sasol to show appreciation to its customers and build a stronger connection with the community.
Read more about Sasol.
AMAZON VS TAKEALOT: Who will win the race?
When it comes to South Africa’s e-commerce realm, a lot of change is underway. Amazon’s arrival into the South African market has stirred both anticipation and apprehension, especially as it goes head-to-head with the established player, Takealot. As a brand enthusiast with a keen eye on industry dynamics, I find this evolution fascinating with some implications.
One thing that has gotten a lot of people talking in this clash of titans is pricing. Recently, there has been a lot of price comparisons between Amazon and Takealot, revealing nuanced differences that could shape consumer behaviour in the coming months. While Takealot has long been the go-to platform for most SA online shoppers, Amazon’s reputation for competitive pricing and vast product selection is undeniable. However, when it comes to being the best, pricing is not the only flatter. Factors like delivery speed, product availability, and customer service also come into play.
Looking into this situation, I find it crucial to recognize the distinct advantages each platform brings to the table. For instance, Takealot boasts a strong local presence, being an extensive distribution network, and South Africans are familiar with the name. On the other hand, Amazon being on a global scale and a new kid in the block also plays a role; this, on top of their ‘cost saving’ prices for customers.
But pricing is just one piece of the puzzle. The absence of Amazon-branded products on the South African platform raises questions about their long-term strategy in the region. The question is: will Amazon influence its ecosystem of devices and services to deepen its position, or is this a deliberate move to test the waters before a full-fledged expansion? Only time will tell.
From a marketing perspective, the arrival of Amazon in SA presents both challenges and opportunities for local businesses. While increased competition may necessitate sharper pricing strategies and enhanced customer experiences, it also drives innovation and pushes companies to up their game.
Moreover, Amazon’s emergence brings vitality into the South African e-commerce landscape, inspiring demand, encouraging entrepreneurship, and driving digital transformation. This introduces a new chapter in the country’s e-commerce space. While Takealot may be facing intensified competition, the evolving landscape also presents countless possibilities for businesses and consumers alike. One thing is certain though; the South African e-commerce industry will never be the same again.
BRAND OF THE MONTH: MAXHOSA’S MILESTONES IN FASHION, LIFESTYLE, AND COLLABORATIVE INNOVATION
In the world of fashion, March has been a month of triumph and innovation for Maxhosa Africa. Renowned for its captivating fusion of traditional African patterns with contemporary design, Maxhosa Africa has once again captivated the hearts of fashion enthusiasts worldwide with its ground-breaking innovative collaborations. This month we are celebrating all their wins and shine a spotlight to Maxhosa Africa as Brand of The Month.
Paris Fashion Week Debut
The month of March marked a significant milestone for Maxhosa Africa as the brand made its debut at Paris Fashion Week. The event provided a global platform for showcasing the brand’s rich cultural heritage and cutting-edge designs. Maxhosa’s presence at Paris Fashion Week highlighted its growing influence in the international fashion scene, garnering praise and admiration from critics and fashion aficionados alike.
Diversification of Lifestyle Offerings
Breaking barriers beyond traditional fashion, Maxhosa also expanded its collection by introducing innovative lifestyle products. The luxury brand collaborated with local tile manufacturer Tile Africa and the wildly popular Capetonian Fields Bar.
Earlier this month, we highlighted that Maxhosa continues to push boundaries through its collaborative endeavors, exemplified by the recent partnership with Fieldbar. The dynamic collaboration seamlessly blends fashion and lifestyle, resulting in a unique fusion of style and functionality.
Both the tiles and cooler box embody the same ethos of authenticity and creativity that defines Maxhosa’s fashion line. This bold move not only showcases the brand’s versatility but also reinforces its commitment to redefining African luxury.
Empowering Women Through Fashion
In an article shared by TrueLove, Maxhosa unveiled its upcoming collection with a special focus on celebrating and empowering women. Through its distinctive designs and heartfelt narratives, the brand pays homage to the strength, resilience, and beauty of women across the globe. This collection not only exemplifies Maxhosa Africa’s artistic prowess but also its unwavering commitment to championing inclusivity and diversity in the fashion industry.
On the other hand, Laduma Ngxokolo, the founder of Maxhosa Africa, also unveiled the brand’s latest runway collection accompanied by a soundtrack. This fusion of fashion and music not only elevated the sensory experience for audiences but also highlights the brand’s commitment to creating immersive and culturally echoing narratives. Through this innovative approach, Maxhosa continues to redefine the boundaries of fashion as a multi-sensory art form.
Global Expansion
Looking back to last year, Maxhosa made headlines with the announcement of its first international store opening in New York City. This strategic move not only signifies the brand’s global ambitions but also reinforces its position as a leading exponent of African luxury on the world stage.
As the month of March draws to a close, Maxhosa Africa stands as a beacon of creativity, innovation, and cultural pride in the fashion landscape. With each ground-breaking initiative and collaborative endeavour, the brand continues to redefine the boundaries of African luxury while inspiring audiences worldwide.
BRAND OF THE MONTH: PROUDLY SA LEADS FEBRUARY’S JOURNEY OF SUPPORT AND CELEBRATION
February has been a great month for Proudly SA. According to us, the organization takes centre stage as the brand of the month, spreading love, style, and support for local businesses across South Africa. Teaming up with LIFT Airlines, Proudly SA orchestrated an extraordinary journey from Johannesburg to Cape Town, turning a routine flight into a memorable Valentine’s Day experience.
Valentine’s Day Flight Experience
Valentine’s Day took on new meaning as passengers boarded LIFT Airlines flights, greeted with roses courtesy of Proudly SA. This gesture was a symbolic reminder of the importance of supporting local businesses and investing in the community. With every rose handed out, Proudly SA reaffirmed its commitment to promoting goods and services made in South Africa.
As the flight took off, the scent of roses filled the cabin, setting the stage for conversations buzzing with excitement. Passengers shared stories of their favourite local businesses, highlighting the unique products and services that make South Africa special. This journey wasn’t just about reaching a destination; it was about celebrating the local talent and entrepreneurship.
LIFT Airlines proved to be the perfect partner for Proudly SA’s ‘buy local’ campaign. By joining forces with Proudly SA, LIFT reinforced its dedication to supporting local businesses and uplifting communities across South Africa.
Proudly SA’s Partnership with SONA
The collaboration between Proudly SA and LIFT Airlines was not the first. The organization also partnered with Mzansi’s top fashion designers to promote the significance of supporting the local Retail – Clothing, Textile, Footwear, and Leather (R-CTFL) sector through SONA. This call to action was to urge South Africans to prioritize local fashion in their everyday lives.
At the State of the Nation Address (Sona), Proudly SA made a bold statement by encouraging officials and guests to wear locally-made clothing. The initiative, spearheaded by the Local Fashion Police, underscored the importance of supporting local designers and artisans. CEO of Proudly SA, Eustace Mashibye, emphasized that every purchase made has a ripple effect, impacting the product owners and the livelihoods of those behind the scenes.
Recently, Proudly SA continued to champion local businesses on the global stage with its participation in Meetings Africa. Twenty Proudly South African vendors showcased their sustainable products at the Sustainability Village, from eco-friendly accessories to handmade crafts. The Sustainability Village highlighted the creativity and ingenuity of South African entrepreneurs.
Proudly SA’s Commitment
In a world where globalization often overshadows local businesses, initiatives like these serve as a powerful reminder of the importance of supporting homegrown talent. Proudly SA’s commitment to promoting local goods and services isn’t just about economic growth; it’s about preserving South Africa’s unique identity and heritage. As we reflect on the events of February, Proudly SA reminds us to carry forward the spirit of support for local businesses, ensuring that our communities thrive and prosper for generations to come.
How to craft a brand that stands out in 2024
Building a strong brand goes beyond simply keeping the business afloat, it involves understanding and embracing several crucial factors that contribute to its success and long-term sustainability. While many businesses focus solely on their day-to-day operations, thriving brands recognize the importance of certain elements that can propel them forward.
In order to ensure the long-term success of your business, it is crucial to delve into the key components of creativity, collaboration, and consistency. These elements play a vital role in maintaining longevity and sustainability in the ever-evolving business landscape.
CREATIVITY
You cannot bore your way to crafting a brand that stands out. Building a brand requires the incorporation of creativity as a fundamental element. The process of building a brand demands the infusion of creativity as an essential ingredient. Brands that embrace their creative side break away from the ordinary and consistently generate fresh, unique ideas and concepts.
Nando’s is a prime example of a brand that embodies creativity in its visual identity. Through their innovative approach, they have skillfully incorporated eye-catching typography, memorable mnemonics, and captivating phrases into their branding. These elements not only add an artistic flair but also establish a strong brand presence. Nando’s has successfully created a visually appealing and instantly recognizable visual identity.
COLLABORATION
The power of collaboration with other brands lies in the potential to expand your business horizons and connect with a larger customer base. By joining forces, you can tap into new markets and demographics that may have been untapped before. This symbiotic relationship allows you to cross-promote each other’s offerings, exposing your brand to a wider audience and generating increased interest and demand. Through this collaborative effort, you can unlock new opportunities for growth and establish a stronger foothold in the market.
The Maxhosa and Tanqueray collaboration is an extraordinary example of two distinct brands coming together to create something remarkable. Laduma Ngxokolo, the creative mind behind MaXhosa, is famous for his unconventional fashion designs that challenge norms. By collaborating with Tanqueray, he brings his avant-garde approach to South African gin enthusiasts. The partnership breathes new life into the cherished COPA glass, a symbol deeply rooted in tradition, by infusing it with Laduma’s contemporary flair.
CONSISTENCY
“Its very easy to make a viral video, but longevity and consistency, that’s hard”
Michelle Phan
While it may seem like a cliché, consistency is undeniably the key to achieving a successful brand. Staying relevant in the business world requires brands to be consistent in every aspect. Again, Nando’s serves as a notable example, as they have managed to maintain consistency over the years with their iconic font and brand patterns. This consistency has made it effortless for people to identify Nando’s, even without any explicit branding.
Consistency plays a significant role in cultivating trust and credibility. When businesses consistently meet or exceed customer expectations, they create a reliable experience that customers can count on. This consistency sets clear expectations for customers, instilling confidence in the brand and its ability to consistently deliver value.
When executed well, these practices can work miracles for your brand. The key lies in the meticulous implementation and careful execution of each step. The results can be truly remarkable and can leave a lasting impact on your brand’s reputation.
2023 Reflections: My Top 5 Business Lessons
As 2023 draws to a close, I find myself reflecting on the year it was. Like any other year, it had its share of highs and lows. I choose to focus on the positive moments and learn from the negative ones.
Before I share my business lessons for 2023, I want to take a moment to highlight some of the memorable experiences I had this year. Since I started my entrepreneurial journey, it has always been a dream of mine to be recognized as one of the Mail & Guardian 200 Young South Africans. This year, that dream came true. It was made possible by the incredible work we did with the 2nd Annual Top 16 Youth-Owned Brands Awards.
This event was preceded by the inaugural Festival of Youth-Owned Brands, which took place at the prestigious Sandton Convention centre in June. The event was a spectacular display of Youth Excellence held at the richest square mile in Africa. It was a spectacular showcase of youth excellence. More than 70 brands presented their products and services, and the platform itself created over 100 direct and indirect job opportunities. This project stands as the highlight of my career by far.
These are my top 5 business lessons for 2023:
1. Don’t take their word for it.
The truth behind the adage “actions speak louder than words” becomes evident in this case. Whether its new recruits or sponsors. People make promises that often they don’t keep. When it comes to recruiting, it’s crucial to go the extra mile by contacting references and conducting thorough background checks. Many individuals tend to over sell their capabilities and never deliver. Imagine having a PR account manager that cannot write a press release?
When it comes to sponsorship, if they haven’t signed a contract or sent an email confirming their participation, you don’t have the sponsorship. It doesn’t matter what they say in meetings or calls.
2. Not all clients are good for your business
I know it sounds counterintuitive to say not all clients are good clients. I’ve been in this business long enough to recognise that some clients can derail your business from growing. These are clients who ALWAYS scope creep, ask for discount, question your pricing and never seem to be satisfied with the results. Sadly, dealing with such clients rarely yields positive results.
3. Don’t bank on future earnings
If the money hasn’t been deposited into your bank account, don’t rely on it. I’ve learned from my own errors of making critical financial choices based on money that was owed to me. This approach proved to be detrimental when clients failed to pay on time or as promised. To avoid unnecessary stress, it’s best to make decisions based on the cash you currently have available.
4. Business is not fair
As a business owner you need to be comfortable with the fact that you will not always be treated fairly. We invested many hours and resources to develop a proposal that a potential client requested and never received feedback even after multiple attempts of solicitation. Some clients took our ideas from the proposals we shared with them and implemented the ideas with other agencies. We’ve had big corporates asking for discounts when our prices are already way lower than the major agencies. Our emerging business is placed on 60 days payment terms when they know that cash flow is the number one reason why many businesses fail. It’s unfair but that’s business.
5. Rejection is your friend
When you run a business, you need to be comfortable with rejection. This year, we sent out more than 500 proposals and less than 10% of them were successful. Despite our efforts to retain employees, we’ve witnessed some leaving for different reasons. The ability to stomach rejection is key to continue to pursue the grand vision.
In conclusion, business setbacks are valuable lessons, not failures. Successful business owners can attest to this. It’s not about how you start, but how you navigate challenges and reach the finish line. I can confidently say that I have emerged triumphant in 2023 and am eagerly looking forward to starting the new year on a positive note. What was your biggest lesson in business this year?
Castle Lite And Black Coffee Unlocked The Night With An Unforgettable Send-off Party
On the 28th of September Castle Lite joined forces with Grammy-winning musical sensation Black Coffee for an extraordinary send-off party at Altitude Beach Club in Fourways. This event marked the lead-up to his historic performance at Madison Square Garden. The day commenced with a captivating press briefing, expertly hosted by Lawrence Maleka, and concluded with an unforgettable party hosted by the renowned DJ Sabby.
Black Coffee’s Gratitude Towards Castle Lite
The official send-off party leading up to Black Coffee’s Madison Square Garden performance was nothing short of amazing. DJ Stopper, Uncle Partytime, Kitchen Mess, Thakzin, Murumba Pitch, and the incomparable Black Coffee himself, featuring Bucie, Shoba, Pansula, Ribatone & Msaki, Mondli Ngcobo and DJ QUE, graced the stage with mesmerizing performances. The collective talent on display truly made this event the ultimate send-off party.
Castle Lite Delighted to Be a Part of Black Coffee’s Momentous Celebration
Colleen Duvenage, the Brand Director at Castle Lite, expressed their excitement about being a part of this momentous celebration with Black Coffee. Castle Lite has always been a pioneer in innovation and music, and this collaboration perfectly embodied their commitment to these core values.
Musical Magic Unleashed
The stage came alive with a star-studded lineup of artists, each adding their own magic to the night. DJ Stopper, Kitchen Mess, Thakzin, Murumba Pitch, and other talented performers graced the stage, mesmerizing the audience with their extraordinary performances. The presence of notable figures like Robert Glasper, Nhlanhla Mafu, Busiswa, Thabang Molaba, and others transformed the evening into a star-studded extravaganza. However, the pinnacle of the evening arrived with Black Coffee himself. His performance, featuring Bucie, Shoba, Pansula, Ribatone, Msaki, Mondli Ngcobo, and DJ QUE, left the audience in awe, experiencing musical ecstasy. The presence of notable figures like Robert Glasper, Nhlanhla Mafu, Busiswa, Thabang Molaba, and others transformed the evening into a star-studded extravaganza.
Witnessing History
Over 1,000 fans had the privilege of witnessing this historic send-off, creating notable memories that will resonate for a lifetime. As part of the farewell gesture, Castle Lite collected thousands of farewell messages from Twitter for Black Coffee, adding a heartfelt touch to the evening.
A tribute to South African Heritage
This event was not just a celebration of Black Coffee’s achievements; it was also a tribute to the rich musical heritage of South Africa. The fusion of talent and culture exemplified the essence of South African patriotism, instilling a profound sense of pride and unity among attendees.
Black Coffee’s Vision for the Road Ahead
On the 7th of October 2023, Black Coffee is set to make history as the first South African and African DJ to sell out Madison Square Garden in New York. To celebrate this achievement, he has announced a star-studded lineup of South Africa’s best singers and hitmakers for the show, including Major League DJz, Bucie, Delilah Montagu, Maxine Ashley, Monique Bingham, Mr V, Msaki, and more. Additionally, there will be an exclusive afterparty at The Brooklyn Mirage for MSG ticket holders, featuring special guests. Black Coffee’s plans extend beyond just selling out MSG, as he aims to dominate the Brooklyn Mirage and create an unforgettable musical experience for his fans.
Lerato Agency embarks on a new Jurni to promote local travel
Lerato Agency is excited to welcome Jurni South Africa on board. The youth-owned digital and advertising agency continues to craft brands that people love through its new partnership with Jurni.
Jurni an online travel and tourism platform that seeks to connect people with places. The agency is tasked with digital marketing and creative work that will see Jurni increasing its brand awareness and resonance with travellers.
A little bit about Jurni
Rising from the post-pandemic era, Jurni is a visionary online booking platform. Its purpose is to encourage travel by making it easy for the travel explorer while offering the right solutions for hosts. Jurni seeks to highlight local attractions and memorable experiences. The brand is looking forward to rebuilding the South African tourism sector, the county’s economy and contribute to job creation.
“Jurni is excited to welcome Lerato Agency onboard. We believe that our relationship will ensure that Jurni becomes the brand of choice for local and global travellers. The platform seeks to explore South Africa using our platform which showcases accommodation, attractions and shuttle services. We believe that Lerato Agency is up for the challenge to take our brand to the next level,” said Tshepo Matlou, head of Marketing and Communications.
In 2020, the South African tourism industry was highly impacted by the restrictions related to the global pandemic which at its peak prohibited public gatherings, enforced mask-wearing and applied strict vaccination requirements. This resulted in the permanent closure of a significant number of businesses bringing about an urgent and dire need to rebuild while offering value to clientele in order to slowly redevelop the industry.
A little bit about Lerato Agency
A new entrant in the digital marketing, PR and advertising space. The youth-owned agency was established in 2020 and thrived in the midst of the global pandemic. Lerato Agency has worked with impressive brands such Brand Africa, SAMRO, Tiger Brands and SA Jewellery Week, and looks forward to continue to build its positive reputation within the industry, break new grounds and push boundaries.
The agency is proud to work with an innovative brand such as Jurni, which prides itself in supporting local establishments and in helping to build the South African tourism sector by making hosting and travelling simple, easy and affordable.
“We consider our appointment as the lead digital creative agency for Jurni as the partnership that will enable both brands to produce ground-breaking work that will resonate with travellers and establishment owners,” said Pat Mahlangu, CEO of Lerato Agency. “This partnership also comes at a perfect time as we are gearing up for Tourism Month. We look forward to creating excitement about local travel.”
The partnership between Lerato Agency and Jurni is well positioned to be a growth catalyst in rebuilding the South African travel industry by empowering airlines, hoteliers, travel agencies and many businesses within the value chain to develop and re-establish themselves within the market.
Visit www.jurni.travel for more information. You can also follow Jurni on Facebook , Twitter or on Instagram.
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Adidas I AM POSSIBLE Festival set to take place this weekend.
Gauteng ladies are in for a treat, as the adidas I’mPossible Festival will take place on Saturday 26 March at St. Stithians College in Sandton. The eventis purely for women over the age of 18 and features an incredible line-up of fitness sessions and music sets with special guest Jessamyn Stanley, an American Yoga teacher, advocate, podcaster and author who champions body positivity, self-empowerment and acceptance through movement.
The Festival host is Rorisang Thandekiso with Siv Ngesi keeping energy levels high out in the crowd.
The line-up:
- Yoga with Jessamyn Stanley
- HIIT with Jeff Fitness
- Dance with Mapule Ndhlovu
- Cool Down with Adidas Runners
- DJ Fae Fae
- Shekhinah
- DJ Zinhle
Tickets
Tickets cost R350 and can be purchased here. Included in the cost is an adidas I’MPOSSIBLE goodie bag valued at R1000, with yoga mat, water bottle, workout towel, visor and exciting inserts from the event’s partner brands. adidas will donate, and match, all proceeds from ticket sales to tackle period poverty in SA.
Festival goers are encouraged to arrive in athleisure wear, ready for a few workouts in the afternoon, followed by awesome local music that will have you dancing the night away. Get there early for a free hair and make-up session with the Glam Squad, then hit the arena with your crew to find your spot.
Festival Information:
- Gates open at 14h30. Event starts 16h30 and ends at 22h00.
- Free parking available at the venue.
- Food trucks and refreshment stations will be available.
- This is a cashless event so payment for food and refreshments can only be made using a payment app or credit card.
- The event is not for Under-18s, and identification will be required for each ticket booking.
- Supporting partners for the event include Samsung, Seattle Coffee, Harvest Table and The Body Shop.
New 2021 Nissan Navara Pro 4X Review
There are bakkies but there is the Nissan Navara Pro 4X. Before I get to share with you how my experience was with the new Nissan Navara, I think it is important to mention that it is built right here in South Africa. This shows the commitment that Nissan has to the South African market. The most exciting part is that it is built for local conditions.
Now, let’s get into the review.
The looks
The Nissan Navara Pro 4x is an absolute head-turner. It is that one ride that will get you showered with compliments everywhere you go. It looks rugged and bold at the same time. Whilst reviewing the car, I had many instances where people stopped me and ask me about the car and gave compliments.
The exterior
The black-on-black detail (bumper, side mirrors, side-skirts, grille etc.) really worked wonders on the Navara. The u-shaped bonnet makes it look more chunky and muscular. It commands respect. The Navara PRO-4X (4×4) comes standard with 255/65 R17 front tyres and 255/65 R17 rear tyres with black rims. It is also fitted with LED headlamps and as well as fog lights. When driving during the night and the headlights are on bright when another approaches they automatically adjust themselves.
On the rear, you get a sloping back that makes it look like it’s got a spoiler, which is cool. It also has a reverse camera and sensors. The payload capacity is 1,017 KG.
The interior
When you step inside the new Nissan Navara Pro 4X, you step into comfort. I know it may sound contradictory given its rugged exterior. It’s got soft black leather seats with red and white stitches. The driver’s seat is electronically adjustable. It is also equipped with digital dials well as an infotainment touchscreen, two USB ports – one in the front and another at the back as well as a TYPE C port positioned under the armrest.
In terms of storage, there is a place to store everything. In the font, you get two cupholders by the dashboard and in the center too. On the door sides, you get bottle storage as well. There is a couple of places where you can put your smartphone on. There’s also sunglass storage.
Technology
The Nissan Navara Pro 4x is one of the most technologically advanced bakkies I’ve ever driven, thanks to Nissan Intelligent Mobility. On the instrument cluster, you get a multi-information screen also known as the Advanced Drive-Assist Display in the middle which shows fuel economy, blindspot monitor, music etc. Under the side mirrors, you get cameras that give you a 360 degrees view of the car which is very accurate.
As mentioned earlier, it’s got an electrically controlled driver’s seat as well as the rear window. It also comes with AppleCar Play as well as Android Auto.
The Drive
As I always say, the real proof of any car is in the driving. The Nissan Navara Pro-4X is a real joy to drive – on and off-road. I got to drive it on the winding roads of Schoemanskloof in Mpumalanga, gravel roads of Limpopo, and on the busy streets of Johannesburg. On all occasions, the Navara delivered a smooth and nimble drive. All thanks to the 2.5-litre single-turbo diesel engine that produces 140 kW and 450 Nm of torque and 7-speed. When you put the foot down on the accelerator it goes.
Given the fact that the Nissan Navara Pro-4X is diesel-powered, you will expect the drive to be quite loud like other diesel bakkies. This is not the case with Navara, it delivers a smooth and quiet drive.
In terms of fuel consumption, as you know it depends on your driving style. On a good drive, I averaged 7.8 L/100KM which is below the claimed 8.1 L/100KM. On a bad drive, the average was 9.1 L/100Km.
Pricing
The Nissan Navara Pro 4X is well priced, starting at R740 000 incl. VAT.
Does the Nissan Navara Pro 4X get a Pat or a Slap?
In conclusion, the Nissan Navara Pro 4X gets a Pat on many fronts including – the drive and the price.
A NEW VOICE FOR BRAND DISCOVERY
Pat on Brands is delighted to announce the launch of the Pat on Brands (POB) Podcast. The podcast will be hosted by entrepreneur and marketing expert, Pat Mahlangu, together with his co-host Mpumi Satsha.
With the current proliferation of young entrepreneurs occupying the entrepreneurship space the POB Podcast will offer interviews, strategies, and tactics on how brands can grow their businesses. In addition, the Podcast is devoted to offering expert advice and various insights to entrepreneurs looking to make their mark in the business world.
Finding answers to burning question.
Pat Mahlangu and Mpumi Satsha are young and astute entrepreneurs who have been successful at growing their newly established brands. The Pat on Brands Podcast aims to find answers to burning questions about marketing and entrepreneurship. The pair is dedicated to helping young and upcoming entrepreneurs understand what it takes to develop personal brands in the age of new media.
A little bit about Pat
Pat Mahlangu has always been dedicated to innovation and entrepreneurship. His entrepreneurship journey started at the University of Johannesburg when he co-founded Varsity TV. He started POB with the intention of keeping young people abreast with news about different brands. It is through this platform that Mahlangu started his now booming, new kid on the block – Lerato Agency. Lerato Agency digital marketing and public company aimed at crafting brands that people love, launched in 2020.
A little about Mpumi
Mpumi Satsha is also no stranger in the world of marketing and entrepreneurship. She currently holds a Digital Marketing Specialist position at MSC Cruises. She is also the Influencer Culture Executive for a Ghanaian-born influencer App -Use Ripple. With the phenomenal skills she has acquired over the years, Satsha recently launched a Nail Studio – LENALA. A brand many young, and aspiring entrepreneurs can relate to. Throughout her career as a life coach and facilitator, she has shown a keen affinity for new media and technology by using platforms such as Pat on Brands and Old Mutual’s ‘Flourishing Women Edition’ to facilitate discussions of gender biases, women enablement, self-worth, women in leadership and corporate entrepreneurs.
A great resource
If you are interested in learning about ways of crafting brands that people love, tap into niches and just generally grow your online presence, this platform will be a great resource to take advantage of. The podcast episodes will be rolled out every Monday and can be accessed through Apple podcast, SoundCloud, Spotify as well as Google Podcast. For more information follow Pat on Brands on social media.
Kickstart your creative hustle with KFC
3 LUCKY DESIGNERS GET TO COLLABORATE WITH KFC ON LIMITED-EDITION STREET GEAR & A CHANCE TO WIN R30 000 AND MORE.
The American famous chicken brand, KFC is celebrating its 50th anniversary this festive, in South Africa. The brand which is loved by many for its generosity and the spirit of giving and serving has again become a beacon of hope for young South Africans.
In celebrating this milestone, the treasured brand is on the hunt for a trio of young designers, performers, and artists with both the drive and skills to showcase their creative side.
According to KFC’s Senior Marketing Manager, Hloni Mohope, the initiative aims to inspire fans who are hungry for success and want to take up space in the creative industry.
“At KFC we are proud that over the past 50 years, we have become a part of South African culture, and thus our fans’ passions have inspired ours,” says Mohope. “Through our Streetwise Culture Crew platform, collaborations and creative challenges, we aim to fuel our fans’ hunger for culture creation in the same way our Original Recipe chicken feeds their desire for finger lickin’ good chicken.”
KFC × Slaying Goliath
The trio will Kickstart the festive season by taking part in KFC’s streetwise culture crew, in collaboration with local designer and talented illustrator, David Tshabalala, aka Slaying Goliath, to design the limited-edition range of gear that will go on sale nationally in November this year.
Tshabalala partnered with the brand to bring his vision of street culture to life by adding illustrations to each bucket representing an iconic city in South Africa. He asserts that being part of this campaign will give young and upcoming artists an opportunity to showcase their creative talent.
How to enter?
To be a part of this great initiative do the following:
- Create your own design that is inspired by Mzansi Street Culture incorporating KFC Streetwise (designs can be a hand drawn sketch, a print, pattern, graphic, illustration, digital design). Designs should express what Street Culture in SA means to you.
- Post or share the creative design in any format on any social media platform (Twitter, Tik Tok, Instagram or Facebook)
- Tag @KFCSA on Twitter, Tik Tok or Facebook and @KFCSouthAfrica on Instagram and use #StreetwsieCultureCrew to tag your entry
- Content posted must not use music or content that has rights owned by another third party without paying for the rights to use the assets.
Eat before you drink, says Flying Fish
I know it may seem counterintuitive for a beer brand to encourage consumers to put food before beer. Flying Fish is encouraging South Africans to eat before they drink.
The SAB and other industry members committed to the industry social compact with Government that focuses on reducing the harmful consumption of alcohol. Below are the three main challenging areas:
- Reducing drinking and driving
- Preventing underage drinking
- Reduction of binge drinking
To ensure that every experience with Flying Fish is a positive one, the brand launches a never-done-before branded ghost kitchen. In 2019 the brand brought us the first-ever ASMR live event in SA. According to Tegwyn Hughes at Queen’s University, the science to eating before alcohol consumption is clear; the fat in food sticks to the stomach’s lining for an extended period while drinking, slowing the process of the alcohol flow into the bloodstream, therefore extending the amount of time a person is sober and enjoy themselves to the fullest.
Introducing the Flying Dish Kitchen
Flying Fish partners with Uber Eats in what they call “Fyling Dish” kitchen. The kitchen is only accessible on Uber Eats and features a select menu of delicious pre and post-groove meals. See below:
“Taking a moment to appreciate a new innovation of world-firsts’, Flying Fish x Uber Eats is saying: eat now, drink later. This, like many of our campaigns truly make you go: WhatTheFlyingFish? but you have to #FlowWithIt. After all, you cant enjoy yourself to the fullest unless you have a full stomach. The goal is to inspire lovers of a cold one to #EatWithIt and always eat when they drink”, said Zachary Kingston, Flying Fish brand manager.
Who prepares the Flying Dishes?
The Flying Dish Kitchen is graced with the presence of awesome chefs, Chef Neo Nontso and Chef Alex Torrao, and their crews. Together they have mastered and transformed elevated street food into a thrilling South African-inspired menu.
Where is the Flying Dish Kitchen?
The Flying Dish Kitchen is open in two locations in Johannesburg, 6 days a week from 12h00 – 20h00. Cape Town to follow soon.
Watch our live interview with the Zacharia Kingston here.
Stylish new Nail Studio, LENALA opened its doors in Milpark, Johannesburg
LENALA Nail Studio, a local beauty studio is proud to announce its grand opening in Milpark, Johannesburg.
The studio is situated opposite the popular precinct, 44 Stanley. LENALA features an elegant atmosphere and friendly staff to make sure that your visit is a pleasant and memorable experience. The salon is owned by Nompumelelo Satsha with her passion for beauty. Having had experience marketing beauty brands, she has curated the space with professional and multilingual technicians to better serve Joburg’s beautiful and diverse community.
A one-stop-shop for all nails needs
LENALA, a one-stop-shop for all and any nail treatment for hands and feet opened its doors on Sunday, 1 August. Whilst these unprecedented times hover over us, LENALA believes that beauty and self-confidence are just as important as ever. Innovation is what drives the brand.
A versatile space
A versatile space that boasts curated hosting for intimate groups – a girls self-care day to a man-cation. LENALA will also conduct YouTube interviews with Health professionals & lifestyle contributors for LENALA Talks.
LENALA Campus conducts workshops for those who wish to learn more about the profession – LENALA Campus.
The ultimate self-care experience
LENALA provides a safe, sanitized environment for all your beauty needs, including Cookie Treats – vaginal therapy for the ultimate self-care. Cleanliness and safety is a top priority. The studio has built-in safety measures; sanitizer stations, dividers, and incredibly experienced technicians.
Clients can choose from a curated group of performance-based products at the forefront of beauty and nail trends. LENALA has best-in-class, long-lasting gel, and acrylic as well as the sought-after Cookie Treats.
Superior service
Each and every client is treated to an exceptional experience. Every client at LENALA receives VIP treatment.
Pop in this Women’s Month and enjoy a launch special R280 (Acrylic or Sculpture Tips with Gel overlay and get a free Gelish Pedicure) – book here.
To learn more about LENALA, follow their social media pages:
- Facebook: Lenala Nail Studio
- Instagram: @lenalanailstudio / @lenalacampus / @lenalatalks
- Pinterest: @lenalabeauty
- YouTube: Lenala Talks
- TikTok: @lenalanailstudio
- Spotify: Lenala Nail Studio
Brand of the Week: Yendalo Products
This week’s Brand of the Week is Yendalo Products. Founded by Vumile Magasela, a 26-year-old from Durban, uMlazi. She makes organic hair care products, and the journey started in 2019 when she made the products to grow her own hair. The brand was established in May 2021.
How she got into business?
Vumile says her friends saw how healthy her hair was and wanted to know the secret behind its growth and she started to make more products and shared them with them. With the success after the friends trying the products, family members and neighbours became clients too.
With the continuous praise from results and reviews by clients Vumile looked into selling the products more. Vumile started braiding hair ten years ago and says she has a deep understanding of how to treat hair. When lockdown begun, she started her business ‘Ntezinhle by Vumile’. Ntezinhle specialises in braiding, makes and washes wigs, they also sell afro puffs. With the funds she accumulated with Ntezinhle, Vumile started Yendalo Products.
More about Yendalo Products
The name Yendalo means ‘by nature’ in Zulu. This ties well with the brand because Yendalo Products are organic. Yendalo Products cater for all hair types including 4B and 4C hair. The hair care brand launched in May 2021 on social media.
The products range from, the growth oil which is suitable for all hair types. The oil restores nutrients to your strands and strengthens your roots which promotes growth and the 100ml retails for R70. Vumile recommends applying it directly to your scalp daily.
The Hair Butter is suitable for type 4B and C hair, it is a moisture restore cream, it retains shine, and it also softens the hair which prevents brakeage and promotes healthy hair. The product costs R150 for 250ml. Yendalo products are safe to use on children too. Delivery is available countrywide via Aramax.
Vumile says that her main goal for the brand is for it to be a household brand and the go to for everyone’s #HealthyHair goals.
Where to order?
To place an order contact Vumile via WhatsApp on 074 5433 507 .