5 major brands exploring the metaverse

Many brands are dipping their toes into this digital realm called the metaverse, from digital fashion, NFTs and the buying of land. Facebook rebranded as Meta in the past year showing the significance of the metaverse. The metaverse is described as one of the most exciting and complex landscapes in the history of digitalization and Web3. The metaverse contains all these popular digital sectors such as NFTs, cryptocurrencies and play-to-earn. 

We looked at the five major brands that have set foot in the metaverse.

1. Balenciaga

Balenciaga launched a unit business dedicated to the virtual space, the fashion house created its own video game for its Fall 2021 collection, and they showcased an entire runway with 44 clones of one model. The brand further partnered with the famous video game Fortnite on in-game items. 

2. Coca-Cola 

Coca-Cola launched their first NFT collection in 2021, together with a virtual event in Decentraland. This launch was part of their Friendship Day campaign. After Covid-19 came with restrictions Coca-Cola organized a virtual party on top of their virtual coke can building and visitors could win very rare wearables, and there was an auction of the Coca-Cola Friendship Box NFT package. 

3. Sephora 

Sephora launched its virtual artist app, which uses AR (augmented reality) and facial recognition software to help its customers try on make-up products and see how it looks on them without actually physically being in a store or possession of the products. The app provides personalized step-step makeup tutorials to help customers recreate the looks they like- a fun way to shop. 

4. Disney

Disney parks entered the metaverse with a virtual world stimulator which provided a highly immersive individualized 3D virtual experiences without requiring users to wear an augmented reality AR viewing device. Their MagicBand+ is also a segment of the virtual world allowing users to engage with content like never before. 

5. Hyundai 

Hyundai’s latest campaign advocates for sustainability and the brand targeted tech-savvy individuals through Roblox to give them the digital automotive experience. The Hyundai Mobility Adventure video game introduces people to the thrills of driving and sustainable transportation, the video game was launched in 2021. 

What makes the metaverse different from other online platforms?

Many more brands are slowly entering the metaverse and the next coming years are going to be a revolution in how people interact with brands and their user experience will be transformed in unimaginative ways. 

What interests most brands is the thrill of exploring this new concept in digitalization with different dynamics to it and vast opportunities. The metaverse is currently a blank canvas and many unique brands are bringing their different elements into the aggregate space. 

The majority of different online social platforms and digital spaces are tightly controlled by a single company from their servers and when you exit from one platform to the next you need to sign up with a new identity. The metaverse allows you to use a single identity to travel across the network of virtual landscapes. This concept mirrors the real world just as in the real world you have one identity and one passport to travel across continents. 

Do you think the metaverse will revolutionalize the way we interact with brands in the coming decade?

Trevor Noah heading home for the Savanna comedy live tour

The South African-born comedian heavyweight, Trevor Noah has officially partnered up with the famed Savanna Premium cider. The comedian took to social media on Monday announcing his partnership with the cider brand.

‘I’ve been away from Mzansi stages for too long, and so much has happened – I’m excited to be back in front of a home crowd’, said the comedian.

Savanna is thrilled to have Trever Noah back home, marketing manager Eugene Lenford stated that, “We believe comedy is a human right, and that South Africans’ superpower is our ability to laugh in the face of challenges. Our purpose as a brand is to uplift and unite our nation through humour. We have a crisp, witty perspective on daily life, societal norms, culture, and traditions in SA,”

The live tour will take place from 31 August – 15 September 2023 and the currently confirmed dates are as follows:

  • GrandWest Casino and Entertainment World, Cape Town: 31 August 2023 – 3 September 2023
  • Durban International Convention Centre: 7 September 2023 – 10 September 2023
  • SunBet Arena, Pretoria: 12 – 15 September 2023.

Tickets are currently on sale at trevornoah.com  

Heritage brands that you assumed were South African 

Heritage Day is appreciably celebrated in South Africa annually on the 24th of September. It is a day that commemorates the country’s heritage and its people while promoting cultural diversity. 

South Africa is known as a ‘Rainbow nation’ and emanates from its rich cultural history and heritage. The day was first celebrated in 1995 post-apartheid and is also known as National Braai Day. 

Many iconic brands have blended well into the South African heritage and have existed for generations, immensely contributing to the country’s identity. 

Here are three heritage brands that are not South African: 

Zam-Buk

Zam-Buk has been around since 1902 and has become part of many South African households. Zam-Buk was founded by Charles Edward Fulford, a businessman from England, and owner of Zam-Buk Company of Leeds. The product was first sold through his Bile Beans company as a herbal balm and antiseptic ointment. 

Aromat 

Most households have incorporated Aromat in the food generation after generation, but this commonly used spice is not South African. In 1952 a man named Walter Obrist, who worked for Knorr developed Aromat. The product is of Swiss origin but has added zest to many South African households that it feels like a national brand. 

Carling Black Label 

The most popular beer beverage in South Africa, loved by many, is originally a Canadian product developed by Thomas Carling in 1840. Over the years, the brand found its way into the South African lands sponsoring the pre-season friendly match featuring two of the most popular football clubs, Kaizer Chiefs and Orlando Pirates. 

Sunlight 

Sunlight has been the go-to brand when it comes to washing dishes or removing tough stains. The brand has become essential in many households. 

However, Sunlight was founded in late Victorian England by William Hesketh Lever in 1885during the country’s era of poverty and ill-health and was introduced to South Africa in 1891. 

The famed hit song ‘Osama’ wins big at the SAMA28

More than a decade later, Zakes Bantwini is finally recognized by the South African Music Awards (SAMAs) for his incredible work scooping two awards over the weekend for his hit song Osama.

Zakhele Madida professionally known as Zakes Bantwini has had a successful career in the arts and has contributed significantly in the music industry. The 42 year old House legend record producer and businessman’s career took off in 2011 with his then hit song ‘Clap your hands’ featuring Xolani Sithole.

Last year September, Zakes released the hit song Osama and the song peaked number one on Radio Monitor Charts spending 10 weeks on the charts. Later that year, Bantwini’s success saw the Osama hit song featuring Kasango being headlined to Miss South Africa 2021.

Despite all this success and leading with seven nominations Bantwini only managed to scoop the Samro Highest Radio Airplay Composer and the Best Collaboration award in this year’s SAMA28 awards ceremony, which was held over two nights, 27 and 28 August at Sun City.

The artist stated, “Winning an award means a lot to me but more for the people who worked and contributed to the projects I’ve done throughout my career. It ultimately means we are finally being recognised for our hard work.”

According to SowetanLive, he also encouraged those who did not win this year to not give up and that not receiving awards does not diminish an artist’s impact in the industry.

In August 2022, Bantwini announced his upcoming studio album Abantu which is set to be released on November 2022.

Green Scooter Is Moving At Electric Pace

Founded by Fezile Dhlamini, Green Scooter is the safest and first electric motor-tricycle for the African market. We chat to to him about his brand that has been in business for 6 years. Green Scooter won the Technology category sponsored by MTN Pulse at the Top 16 Youth-Owned Brands Awards.

The Green Scooter Journey

How has the journey been for Green Scooter?

Fezile: Green Scooter has been around for 6 years now. Formally, in the market for 4 or 5 years now and it has been a rollercoaster. The has been a lot of learning and unlearning. There has been a lot of super highs and super lows. You are trying to do something, you are trying to build something; you are creating this entire market in South Africa that is not really familiar.

How do you feel about the nomination?

Fezile: It moves away from how I feel rather how we feel as a company. It reaffirms that we are doing something right. It’s all about building something that people love. It allows young people to dream through you. For the company, it brings excitement, it enhances our vision. I was never a person of awards but getting your award [Top 16 YOBA] changed my perspective.

The Business After The YOBAs

Green Scooter with Award and MTN Pulse Hamper

Are you in talks with MTN Pulse after winning a category they sponsored?

Fezile: The award itself and it being sponsored by MTN Pulse it enabled us to have much higher level conversations with the team of decision makers. There are certain discussions we are having that focus on youth because I am also very youth driven when we talk about entrepreneurship.

Insider dubs you as South Africa’s Tesla, how does that make you feel as a team?

Fezile: Compliments like those are very important as how the market perceives you. I say this in a PR level, because if we said we are building something better than Tesla, it really has no impact. We are the Tesla of three wheels.

You can watch the full interview on our Instagram here: https://www.instagram.com/tv/CgT7-ztDkEz/

5 tips on how to kickstart your music career

A number of people – especially the youth of today see themselves as successful musicians and producers, but they either do not know where to start or they are not on the right path. There is a difference between making music as a hobby and actually wanting a career out of it. Making music as a career requires a lot of hard work, a formidable team and consistency, whereas making music as a hobby doesn’t require much work and consistency. You need to establish whether music is a viable career option for you or just something you enjoy doing on your free time.

  

Image: Music equipment

Build a network of contacts

Believe it or not, you need contacts in the music industry, whether by you or your management. It is always important to have a few contacts that will support your idea, who will vouch for you whenever needed. A network of contacts in the industry can also be beneficial in terms of guidance. They know the do’s and don’ts of the music industry. Without any contact in the music industry, you will be required to work 10 times harder than someone who has contacts in the music industry. 

Choose a team/management that will represent you well

Choosing the right people to work with is very crucial in all kinds of working fields. It takes a lot of work and determination as an independent artist. A formidable team, that has your best interests at heart is what you need. It doesn’t help recruiting people who don’t share the same vision as you, with the goal of building your career. Artist management duties range from negotiating contracts, marketing you as a musician/brand, organizing gigs, budgeting, to multimedia.  

Stay true to yourself

As a musician, who’s new to the industry, it is easy to deviate from your original sound because of the desire to please everyone. One thing you need to understand is – not everyone is going to love your music. Authenticity is always key. Do not hop from one genre to another, people who listen to your music should be able to identify your songs or your sound. You can start exploring other genres as you climb up the ladder in the music industry. 

Making money-wise decisions

Being a musician not only needs the talent and hard work, it also needs money. Management, recording equipment and positioning yourself as a brand takes a lot of money. Invest your money in things that will be beneficial in the future. Not choosing the right management may cost you money, and you may not reap anything from it, hence making money-wise decisions is very important.

Sometimes, volunteering is not a bad idea. Makhadzi once did it for the 2020 DSTV Mzansi’s Viewers’ Choice Awards. She asked DSTV to perform at the awards, without payment, to showcase her talent. Performing at gigs, without payment is not a bad idea, especially in the beginning of your music career. As your career reaches its peak, you will have the opportunity to be open to negotiating pays.  

Use social media to your advantage

Use your social media platforms to continuously promote your music, specially if you have a large following and good engagement on your social media platforms. If you cannot afford a management team, then try by all means to do some things yourself, especially if you can. Promote your music and prompt those around you to reshare your music as much as they can, for better reach. 

Image: Social media

Music is not only about talent, its being able to position yourself as unique in what you do, and having the ability to make others believe in your dream, as much as you believe in it.

Stimorol FlowLab intends to keep the music industry flowing

Stimorol Flow Lab held its first workshop this past Saturday, at the luxurious Hotel Sky, in Sandton. Stimorol Flow Lab brought the industry’s greatest to inspire and empower young up and coming artists in the music industry. Musa Keys, Majorsteez and Slikour were among the speakers present. The artists shared their insights on the music industry, how one can grow in the industry as they took the audience through their own journeys in the music industry.  

The platform sparked beneficial conversations between musicians, producers and upcoming artists. They spoke about the hard work that goes into becoming successful in the industry and what keeps them going when it gets tough.

What is Stimorol FlowLab?

The Stimorol FlowLab is Stimorol’s new platform aimed at bridging the gap between South Africa’s greatest artists, music producers and upcoming artists and producers. In a country filled with a number of young people who want to make it in the music industry, Stimorol FlowLab felt the need to give upcoming musicians and producers the necessary push in the right direction. It is an opportunity to not only learn from the best musicians and producers in the country, but for the musicians/producers to share their journeys in life, before their prominence. 

Image: Stimorol Flow Lab

Guest speakers: Majorsteez, Slikour and Musa Keys

For its first workshop, Stimorol FlowLab sure did show up! They brought the talented South African hip-hop & RnB brother-duo, Majorsteez, award-winning rapper, Slikour and renowned South African music producer and Amapiano star, Musa Keys. To speak on the business side of music, the platform brought music operations manager at TikTok Africa, Yuvir Pillay (affectionately known as Sketchy Bongo) and regional manager for Ditto music in Africa, Wendy Bekker.

The Flow of the workshop

The venue for Stimorol FlowLab’s first workshop (Hotel Sky, Sandton) provided an intimate setting that allowed the speakers and audience to interact with one another. The workshop was centred around four sessions. First session themed ‘repping my city’ was kicked-off by hip-hop & RnB brother-duo, Majorsteez and rapper, Slikour. 

Surrounding yourself with people who have your best interests at heart: Majorsteez

Majorsteez featured the likes of Cassper Nyovest, Costa Titch and Uncle Vinny, to name a few. The duo highlighted how their parents influenced their love for music, when they realized that music was their calling and shared a few words of encouragement to the audience. “The moment we knew that we’ve found our calling was when we recorded our song ‘Lies’ featuring Uncle Vinny and Costa Titch. When we recorded the song, we didn’t know what our next move was, but the support we got after the song came out made us realize that we actually doing good”, said one half of the duo, Steez (Sihle). The duo further went on to encourage up and coming artists to surround themselves with people who got their best interests at heart.

Image: Majorsteez at the Stimorol FlowLab

Believing in your craft: Slikour

Slikour who is a veteran in the music industry is not only a rapper, but an advocate for South African musicians/artists through his popular online music platform, Slikour on Life. Slikour left the audience inspired as he touched on his journey as a rapper, from Skwatta Kamp to Slikour on Life. He also emphasised on the importance of being authentic, sticking to your true-self and believing in your craft. “If you do believe in anything firstly, you got to ask yourself, do you have the confidence to convince someone that it’s only you, nobody else and you the greatest. If you don’t have that confidence, you are going to be part of everyone else who’s trying, part of everyone who’s constantly told that they are not good enough”, says Slikour. The music industry is a very competitive industry with so many young talents who want to make it to the top. Unfortunately, sometimes the pie is just not big enough for everyone, hence authenticity, hard work and confidence is encouraged to stand out from the crowd. 

Image: Slikour at the Stimorol FlowLab

Releasing music in modern times: Yuvir Pillay & Wendy Bekker

The second session was themed ‘Scene and Heard’ with Yuvir Pillay and Wendy Bekker. TikTok Africa music operations manager, Yuvir Pillay and Ditto Music Africa regional manager, Wendy Bekker gave tips on how upcoming artists can use modern technology to distribute their music. They touched on the technicalities of uploading music on online music distribution platforms, different copyright laws, press releases, record labels, while sharing a few tips on building momentum on music releases. 

Opening up the industry: Musa Keys

The third session was themed ‘Breaking the mould’ with Musa Keys. Musa Keys is a South African music producer and amapiano star, known for his hit songs ‘Samarian Boy’, ‘Vula Mlomo’ and ‘Selema Po Po’ to name a few. During the Stimorol workshop, the star spoke about how he started making music from a young age, and how he strives to uplift young, up and coming artists. In his recent hit ‘Kancane Kancane’, he featured new artists. “With the song ‘Kancane’, it was literally two new kids, nobody knew anything about them. Crazy thing, that was their first drop ever, and their first drop happened to be a gold-selling song, going for platinum now”, says Musa. He also touched on his versatility. The star does not want people to box him into a certain genre or style of music. Musa Keys does more than producing music, he also incorporates his vocals in some of his music. Musa Keys wrapped it up by emphasizing on the importance of choosing a team that has your best interests at heart. Especially with management, your manager needs to always have your best interests at heart.

Image: Musa Keys at the Stimorol FlowLab

To close off the workshop, there was a ‘Listening Session’. The session was for upcoming artists to show off their music. Stimorol played songs of those who submitted their songs for the Stimorol FlowLab. This gave the artists the opportunity to interact with the speakers, Majorsteez and Musa Keys. The whole purpose of the workshop is to open up the music industry, and to inspire future musicians and producers in South Africa. The workshop also gave insight on the business side of music. The next Stimorol FlowLab workshop will be held in KwaZulu-Natal. Let’s keep it flowing! 

Enlighten Edu born to Enlighten

Founded by Apiwe Hotele, Enlighten Edu is an online tutoring platform designed to assist learners struggling with Mathematics and Science. Apiwe’s struggles with Mathematics and Science in high school inspired the birth of Enlighten Edu. 

Image: Enlighten Edu’s logo

Background of Founder & CEO of Enlighten Edu

Apiwe Hotele was born and bred in a small village in Lady Frere, Vaalbank. She holds a BSc in Computer Science and Biochemistry cum laude from the University of Fort Hare and an MSc in Computer Engineering from the University of Cape Town. She works for various companies, whilst running the nominated youth-owned brand, Enlighten Edu. 

How it all started: Enlighten Edu

Apiwe did not pursue Mathematics and Physical Science from grade 10-12 because of temporary teachers that would come and go. “When I was in grade 12, my father asked a retired Mathematics teacher to help me with Mathematics. This assisted me tremendously, I managed to get a level C, but that was not enough for medicine, which was what I wanted to do at the time”, says Apiwe.

With the introduction of Mathematical Literacy in 2006, a number of learners do not enroll for Mathematics (pure Maths). They struggle with Mathematics; hence they enroll for Mathematical Literacy. There has been a continuous decline in mathematics enrolments over the past couple of years, whilst in 2020 alone there was an increase of more than 9000 enrolments for Mathematical Literacy by matric students. – from 349 338 to 358 883 enrolments. This platform was created to motivate and encourage more students to pursue mathematics and science. Learners, tutoring companies, private tutors, teachers and parents can use the the online tutoring platform.

Enlighten Edu as the Top 16 Youth-Owned Brands Awards nominee

Enlighten Edu was nominated as the Top Education Brand for the inaugural Top 16 Youth-Owned Brands Awards (YOBA), a Pat on Brands initiative. “I was excited, it is truly an honor. It was a true Pat on the back that I am in the right direction. My journey with Enlighten-Edu has been very lonely and rocky from time to time. It is good to get reminded that it is all worth it and that is what the nomination did for me”, says Apiwe. Enlighten Edu did not walk away as the Top Education Brand at the YOBA awards. Although, nomination on its own proved that the brand is making waves and their hard work has been recognised. 

Enlighten Edu’s vision for the next 5 years

Apiwe envisions Enlighten Edu as a pioneer for the next generation of Science Technology, Engineering and Mathematics (STEM) leaders that actively take part in the global knowledge economy. In the next five years, Enlighten Edu would like to have assisted over 15 000 students struggling with Mathematics and Science and have allowed over 5000 private tutors to run their tutoring services on the platform. 

Krispy Kreme Teams Up with Nestle

Everyone is always up for a sweet treat. Krispy Kreme has partnered up with Nestle to bring you 3 different doughnuts filled with Nestle chocolates.

Krispy Kreme History

In the late 1930’s Vernon Rudolph, the man responsible for these heavenly delights bought a secret recipe for yeast raised doughnuts off a French chef in New Orleans. Krispy Kreme Doughnuts are made fresh daily. This iconic brand made its way to the African continent, with its first store opening in Rosebank, Johannesburg.

Filled Rings Edition

The Sweeter together combination of these two iconic brands brings 3 different flavours. The limited edition doughnuts have deliciousness, inside and out. The new Filled Rings Edition range is available from all participating mini locations and in-store. The 3 flavours are;

The brightest ring in the Milky Way. The Milky Bar Filled Ring is hand-dipped in white chocolate, filled with a Milky Bar Kreme, drizzled with Milky Bar sauce and topped with Milky Bar shavings.

Image: Milky Bar Filled Ring

The Bar-One Filled Ring is filled with a delicious Bar-One chocolate Kreme and topped with a Bar-One chocolate.

Image: Bar-One Filled Ring

The new kid on the chocolate block, the Tex Filled Ring. This doughnut is filled with Tex chocolate Kreme, hand-dipped in milk chocolate and topped with Tex chocolate.

Head to all participating Krispy Kreme mini locations to get your hands on these limited edition doughnuts. Furthermore, you can get them delivered too.

Lerato Agency Celebrates 2nd Anniversary

Founded in 2020 by Pat Mahlangu, Lerato Agency turned 2 on the 9th of July 2022. Lerato Agency is a PR & Marketing agency founded with the purpose of crafting brands that people love.

The starting point of Lerato Agency

Lerato Agency was born at a critical time in South Africa. When the world was still trying to navigate through the COVID-19 pandemic, Lerato Agency was born. While a number of businesses were closing down and people were losing their jobs, Pat Mahlangu unlocked opportunities through Lerato Agency. During these dark times filled with uncertainties about the future, all the world needed was ‘Lerato’ (love) and togetherness.

Lerato Agency became a ‘beacon of hope’. Regardless of the economical state of the country at the time, the agency was set on creating opportunities and contributing to the economy of South Africa.

Image: Lerato Agency Logo

The ‘Lerato’ in Lerato Agency

‘Lerato’ means love in seSotho, because Lerato Agency’s core value is crafting brands that people love. The agency consistently thrives to build brands that people can resonate and fall in love with. Like every love story, Lerato Agency has five love languages – being digital marketing, public relations, content creation, experiential marketing and design. The aim is of the agency is to form meaningful, long-lasting relationships with its clients and their customers.

Brands Lerato Agency has worked with

For the past two years, Lerato Agency has worked with a number of brands, such as Brand Africa, Brand SA, SAMRO, Aunt Caroline and Himalaya to name a few. One of the biggest projects the agency has worked on is the inaugural Top 16 Youth-Owned Brands Awards (YOBA).  

The creative team of Lerato Agency was behind the inaugural Top 16 YOBA awards, using the beloved five love languages. The agency is run by the youth and advocates for the youth, which is why it was the perfect fit for the Pat on Brands initiative, YOBA.  

The agency has continuously reflected the hard work of those who work tirelessly behind the scenes to craft brands that people fall in love with. Lerato Agency intends to keep the momentum and continue moving to greater heights. Here’s to more years of spreading ‘Lerato’! 

A new online bartering platform, CirculateIt launches in South Africa

New online bartering platform, CirculateIt launched on the 4th of July 2022. CirculateIt is a platform created to make life easy and convenient for people to exchange goods and services without using money in the process. The brand name says it all “Circulate it” – encouraging people to ‘circulate’ their pre-owned goods/services for their desired goods/services.

Bartering Explained

Bartering is a cashless exchange system that dates back to 6000 BC – where 2 parties trade goods and/or services directly, without the use of money. Bartering has been practiced for years, even before the existence of money, people used to trade and exchange items. The whole concept of bartering is to save money and avoiding waste by trading what you may no longer want for something you really want.

Image: Supplied

CirculateIt

CirculateIt is the modern bartering platform, because it uses technology to bring 2 parties together with a mutual agreement to exchange/trade items.
“CirculateIt aims to unlock the latent potential of bartering to give frugal consumers access to more goods, services and reduce waste” says Frank Ogagba – Chief Executive Officer

Instead of discarding goods you no longer need or want, rather trade them in for goods you really need or want. CirculateIt is currently launching the platform for people residing in the Gauteng province, and as time progresses, they are willing to expand to other provinces. The public is always keen on trying new things, especially new technology – hence CirculateIt sees the idea of bartering as a great fit into the market. The platform is new, it’s fun, it’s convenient and most importantly it’s cost-effective.
“Price hikes and the cost of living are trends that make it difficult for most South Africans to make ends meet. Ways to save money are more pertinent than ever. CirculateIt.online gives South Africans a new way to save money, and even better, get what they need without paying. The platform enables people to barter trade products and services for what they need”, adds Frank Ogagba

Image: Circulate It Logo Supplied

Going into the month of July [savings month] the platform educates the public on not only saving money, but saving and preserving the environment. CirculateIt cannot wait to be the go-to bartering platform in South Africa and it cannot wait to switch things up in the market – #letsswitch.

KFC’s Kentucky Town Warms Up Cape Town This Winter

Bringing the heat to Cape Town this Winter, KFC South Africa is opening the doors to it’s limited-edition pop-up store; Kentucky Town.

As the Winter chills roll in, KFC brings a lil’ heat to the Canal Walk KFC restaurant – in the food court – for a limited time only from the 7th to 17th of July. Just 11 days, in honour of their Original 11 Herbs and Spices Secret Recipe.

Limited-Edition Menu

For 11 mouthwatering days KFC will be serving up a hot new limited-edition Menu with some KFC meals that you’ve never seen before – and may never see again.

The special Kentucky Town Cape Town menu will include some of the top favourites from the original pop-up store such as the Doughnut Zinger Burger and Spicy Chips flavoured with Tabasco. However they will be turning up the heat with a stack of new and exciting limited-edition items. In homage to the city and culture of Cape Town, the menu includes the limited-edition KFC Gatsby as well as KFC Chachos (like Nachos), Simba Crunch Zinger Wings, Kentucky Fried Oreos with Soft Serve and a Midnight Mojito to seal the deal.

Image: Kentucky Fried Oreo and Soft Serve
Image: KFC Gatsby
Image: KFC Midnight Mojito

KFC’s Famous Sauces On Sale

KFC’s famous sauces will be on sale again! The ‘Zinger Sauce’ and The ‘Dunked Sauce’ flew off shelves last year. You can get these KFC sauces for R50, however there will be a limit to stock.

Image: KFC Sauces

Limited-Edition Winter Gear & Gadgets

This is perfect for all collectors. What’s a new Season without a fresh new look? Kentucky Town Cape will offer new Winter Gear Collection for sale.

Capetonian’s most-groomed can prepare their beards and moustaches for the limited release of The Colonel’s Beard Oil inspired by the secret 11 herbs and spices recipe. Moreover, there is limited-edition KFC 11 Herbs and Spices Fire logs, so you can cozy up to our famous KFC aroma all Winter.

The Winter Gear Collection will also include limited-edition items such as the Colonel’s Onesie and KFC PJs. This is all in addition to Zinger sleep shorts, vests, trakkie pants, hoodies, and Winter accessories.

The best part? All proceeds from sales will be donated towards the KFC Add Hope initiative. Add Hope helps provide nutritious meals to underprivileged children in South Africa. So now you can look good this Summer and DO good at the same time! Yaas please!

Outfits That Brought the Honey From the Durban July

Durban July live event returns with new headline sponsor – Hollywood Bets

The renowned horse-racing event, Durban July took place on the 2nd of July 2022, and for the 1st time Hollywood Bets is the headline sponsor of the event. Hollywood Bets has taken over the reins of being headline sponsor of the Durban July from Vodacom. This comes after a two-year hiatus of having live events, with the event only taking place virtually – due to the COVID-19 pandemic. The event is more than just about horse-racing, it’s a time for high ballers and fashion talents to show up and show off their fashionable outfits. The likes of Thuli Phongolo, Cooper Pabi, Mohale Motaung and the founder and CEO of award-winning Youth-Owned brand, Mbali Sebapu [Hermosa Flor] attended the event. The celebrities, as the youth say: “ate and left no crumbs”.

Outfits that brought the honey

The Durban July theme for this year was “Show Me The Honey” and honey! They sure did show the honey! The outstanding looks that brought the honey and get a PAT from us are looks by Jessica Nkosi, DJ Tira, Khuli Chana, Ayanda Thabethe, Nandi Madida, Thuli Phongolo and Mbali Sebapu.

As per usual, there are those that always follow the theme, and those that simply do not get the memo. These looks that brought the honey get a PAT from us for definitely making a statement! Paying attention to detail, being authentic and most importantly following the theme is what pulls off a ‘killer’ outfit. Durban July showed us that South African fashion designers, and African fashion designers as a whole never disappoint. The beautiful outfits/garments were designed by the likes of Roberto Scholtz, Orapeleng Modutle and Otsile Sefolo, to name a few.

Jessica Nkosi

Jessica serving honey bee in her fashionable garment designed by Namibian fashion designer, Ruberto Scholtz

Thuli Phongolo

Thuli Phongolo’s breath-taking garment designed by South African fashion designer, Orapeleng Modutle

Ayanda Thabethe

Ayanda Thabethe looked stunning in her fashionable dress designed by Laart Neviole Emporium.

DJ Tira

DJ Tira styled by his wife, Gugu Khathi, in dashing outfit designed by House of Ole [Ole Modimo]

Nandi Madida

Nandi Madida’s fashionable honeycomb dress designed by Keys Fashion.

Khuli Chana

Khuli Chana serving honey in his ‘yellow-mellow’ outfit.

Mbali Sebapu

Founder & CEO of award-winning youth-owned brand, Mbali Sebapu looked stunning in her regal dress designed by Otsile Sefolo.

It had been a long time since the horse-racing event, Durban July took place, for some it was their first time attending the renowned event and for some it’s a tradition. Celebrities made sure that they showed up and made up for the last two years they couldn’t experience the event live.  

What’s your favourite look from the Durban July 2022, and tell us why?

MTN Pulse Helps MDU Cleaning Services with R50 000 To Help Rebuild Store

Youth-Owned Brands are driving the economy with ways of combating youth unemployment in South Africa. After recognising these brands owned and run by the youth, Pat on Brands has noted that we shouldn’t only recognise them in celebration but also in hard times. Not new to the Pat on Brads platform, MTN Pulse has came forward with a donation to MDU Cleaning Services.

Image: Instagram

MDU Cleaning Services

MDU CLEANING SERVICE is a convenient cleaning service company founded by Mduduzi Mnisi. The company initially started in 2015 in Soweto, Orlando as ‘Sayenza Lento Tekkie Wash’ meaning “We doing this”, translated to English and later changed the name to MDU CLEANING SERVICES. The company provides cleaning services for shoes, bags, cars and carpets.

According to a statement by MDU CLEANING SERVICES; “Our main facility which we use not only for our cleaning services but also for storage caught fire as a result of a short cause by a resurgence of electricity after the third phase of load shedding Stage 4.” The business not only used its premises for cleaning services, but for storage use as well – which was a great contributor to the premises catching fire. Cleaning products are highly flammable, causing the fire to spread and not only burn the premises, but also burn the possessions of the customers”.

Image: Instagram

MTN Pulse Donation

Following in the steps of helping youth-owned brands MTN has brought forward a donation of R50 000 and a year of connection to MDU Cleaning Services. MTN Pulse is no stranger to the Pat on Brands platform, as they were the sponsors of the Technology category at the Top 16 Youth-Owned Brands Awards. Almost at the end of Youth month and stepping to Mandela Month it is important to celebrate the youth for the amazing things they do, and help them when needed.

“It is MTN Pulse’s mission to empower young people through all seasons and not just in the good times and with this in mind we could not turn a blind eye to a youth-owned brand in need, most especially not during Youth Month We wish Mdu a speedy recovery of business and we look forward to seeing his business flourish once more”, says Mirriam Mathebula, Youth Manager for MTN Pulse.

Pat on Brands recognised a youth-owned brand that needed help and offered a way to help them get back on their feet. MTN Pulse is also urging big brands and corporate to lend a help and offer their resources to this small business.

Pat On Brands donates R5 000 to a youth-owned cleaning service company in Soweto

Just two weeks after Pat on Brands celebrated the efforts that the youth of South Africa have made, and continue to make, towards the shared economic future of South Africa at the inaugural Top 16 Youth-Owned Brands Awards (YOBA). YOBA is an initiative by Pat on Brands, aimed at recognizing brands that are owned and run by the youth in South Africa. We as Pat on Brands, are devastated by the unexpected loss experienced by a youth-owned business in Soweto (MDU CLEANING SERVICES) as their premises caught fire due to loadshedding.

According to a statement by MDU CLEANING SERVICES yesterday: “Our main facility which we use not only for our cleaning services but also for storage caught fire as a result of a short cause by a resurgence of electricity after the third phase of loadshedding stage 4.” The business not only used its premises for cleaning services, but for storage use as well – which was a great contributor to the premises catching fire. Cleaning products are highly flammable, causing the fire to spread and not only burn the premises, but also burn the possessions of the customers”.

MDU Cleaning Service

MDU CLEANING SERVICE is a convenient cleaning service company founded by Mduduzi Mnisi. The company initially started in 2015 in Soweto, Orlando as ‘Sayenza Lento Tekkie Wash’ meaning “We doing this”, translated to English and later changed the name to MDU CLEANING SERVICES. The company provides cleaning services for shoes, bags, cars and carpets.

Image: Supplied

Pat on Brands Offers Help

For a brand that is on the pulse with the youth such as Pat on Brands, we took it upon ourselves to offer a helping hand to MDU CLEANING SERVICES by donating a sum of R 5 000 to help them bring their business back to life again. The Pat on Brands initiative, YOBA does not only exist to celebrate and recognise youth-owned brands, but it exists to also empower and uplift the youth of South Africa.

“Just over a week ago, we were celebrating youth-owned brands at the Top 16 Youth Owned Brands Awards. As a youth owned business ourselves, we see it fit to lend a helping hand to fellow youth-owned business – Mdu Cleaning Services. We believe that what we can offer them can make a huge difference and help their business rise from the ashes”, says Pat Mahlangu – Founder and CEO of Pat on Brands / Lerato Agency

South African youth have a long history of challenging the status quo. On 16 June 1976 – the date we now know as Youth Day. Till this day, the youth are the drivers of economic growth and job creation in South Africa.

Small businesses play a key role in growing our economy and creates jobs for over 60% of the country’s population. This means that the more support this small business receives, the more people they can employ, the more successful and stronger our country becomes.

It will be wonderful to see other businesses, brands, and companies that have the capacity to offer a helping and grow our economy.

Siwela Wines crowned the Top Beverage Brand – Sponsored by Black Crown

On the 15th of June 2022, the Top 16 Youth-Owned Brands Awards (YOBA), an initiative by Pat on Brands took place at The Capital: On the Park in Sandton. The purpose of the initiative is to celebrate and recognise brands owned and run by the youth. Only one brand had the honor of walking away with the bragging rights in each of the 16 categories. ‘Beverage’ was one out of the categories and Siwela Wines got to walk away as the Top Beverage Brand, sponsored by Black Crown.

Siwela Wines

Siwela Wines is an award-winning female-owned wine company, founded by Siwela Sweetness Masoga. The founder, Siwela was born in Soweto, Gauteng and raised in Marulaneng Ga-Mphahlele, Limpopo. She studied Biotechnology in Cape Peninsula University of Technology. Microbiology and fermentation as her majors sparked curiosity and interest in wine making. Siwela’s interest in winemaking paid off as her brand, Siwela Wines is now an award-winning beverage brand. She could not be present to accept the award, but her team accepted the award on her behalf.

Image: Siwela Wines Team Member Accepting Award

Black Crown as Beverages Category Sponsor

Black Crown, a gin & tonic brand by South African Breweries (SAB) sponsored the Beverage category. The drink has clean, crisp flavors of lemon and lime, crafted with eight proudly African botanicals. Black Crown is all about being unapologetically African and “owning your crown”. “We want to remind Africans that their dreams are theirs for the taking. Encourage them to have full confidence in their capabilities and belief in their destiny. We are honored to sponsor the beverage category and shine a spotlight on young African creatives that deserve to be crowned. So let every sip of Black Crown remind you to #OwnYourCrown”, says Claudia Schmid, General Manager of Black Crown.

Image: Black Crown Set Up At Top 16 YOBA

On the night of the Top 16 Youth-Owned Brands Awards, the Black Crown team setup next to the YOBA registration table to offer guests their welcome drinks after completing their registration process. Black Crown got the opportunity to showcase their new addition to the royal Black Crown family – being the new Black Crown gin & dry lemon with marula. The new Black Crown drink is infused with African Marula fruit, available in a 440ml can and has been made available at all retailers.

Siwela Wines owned their crown as the brand was celebrated and recognized as the top ‘Beverage’ brand for the Top 16 Youth-Owned Brands Awards – proudly sponsored by Black Crown.

Nando’s Brings Exciting #PeriTricks to The Heart of Braam

Nando’s celebrates launch of two new PERi-PERi Bag & Bake flavours with #PERiTricks pop-up in the heart of Braam! Synonymous with creativity, Nandos showcases this with the launch of two new variants of the Bag and Bake product. The new variants, namely Paprika Citrino and Smokey Churrasco will be launched at the new pop-up located in Braamfontein between 24 June and 10 July 2022.

Image: Supplied

Flavours In The Bag

The Paprika Citrino is paprika and lime-flavoured and with the recipe perfected, the brand needed to come up with a name that only Nando’s could own and besides, just calling it Paprika and Lime would’ve been much too meh. So, after a bit of back-and-forth, Paprika Citrino seemed to be the best choice. Here’s why it makes perfect sense, with those six little syllables the brand is able to do more than just describe a flavour. It gives Nando’s an opportunity to evoke its rich Afro-Portuguese heritage and invite customers to enjoy a vibrant, spicy, uniquely Nando’s experience. The second new variant is a little more complex in its flavour profile. With rich, oaky, savoury notes balanced by a subtle sweetness, the finished product’s smokey taste is evocative of chicken braaied over wood. It was this sense of “that’s-close-but-not-quite-right” that inspired the name Smokey Churrasco.

Image: Supplied

#PERiTrick

These two flavours inspired a whole range of #PERiTrick recipes – that could be cooked any time, anywhere any way – even in your dorm room with an iron or in a tumble dryer – yes, a tumble dryer – if you don’t have access to a kitchen to utilize the more conventional appliances such as a toaster, air fryer or microwave. Once the recipes are prepared, guests will have the option to enjoy their creation/treat in a pod on-site or take it home to indulge and enjoy.

With the pop-up, Nando’s also celebrates the creative skills of young and talented individuals such as award-winning textile and surface designer, Bonolo Chepape. Bonolo together with the help of culinary-minded design agency Studio H came up with original themes for the launch. Food Stylist and Chef Keletso Motau, styled the video shoots and facilitated the recipe videos while Cinematographer, Earl Abrahams captured and packaged all the video. Chepape says she drew inspiration for the patterns and colour palette from Nando’s brand heritage as well as textile weaving techniques and Bauhaus-inspired elements of Mozambican architect, Poncho Guedes. “I wanted the design to be playful and reflect the experimental and experiential purpose of the pop-up.”

Image: Supplied

Nando’s Vanessa Nunes, Marketing Manager for Groceries says, not only did Chepape receive the Best Textile Design award at 100% Design South Africa 2018, she was a finalist in the Nando’s Hot Young Designer Pattern Hunt in the same year and a recipient of the 2019 Design Foundation Future Found Award. “Our collaboration with Bonolo and Keletso is part of our ongoing drive to nurture creative talent in South Africa. As an authentically home-grown brand, we welcome all South Africans to a seat at our table. At our pop-up store, they’ll be able to engage with our brand in an interactive and fun way and gain greater insight into the creativity and innovation that drives our brand,” she says.

Anyone can experience the pop-up between 24 June and 10 July 2022, by booking at https://www.nandos.co.za/popup and walk-ins are always welcome.

Winners of the inaugural Top 16 Youth-Owned Brands Awards announced

Just a day before commemorating the June 16 Soweto Students Uprising. Pat on Brands, a digital media platform that is always on the Pulse with Brands, announced the winners of its inaugural awards initiative – Top 16 Youth-Owned Brands Awards (YOBA) brought to you by Sakhumnotho Group Holdings.

What Top 16 Youth-Owned Brands Awards Is About

The main aim of YOBA is to recognise the excellence, innovation, and hard work of South African youth-owned brands across 16 categories. The honors were revealed and celebrated on the 15th of June 2022 under the theme ‘Real Recognises Real’ at The Capital: On the Park in Sandton.

More than 500 entrepreneurs, marketers, academics, and celebrities gathered at The Capital: On the Park hotel in Sandton to celebrate and support South African youth-owned brands.

“Any nation that doesn’t invest in its own youth is sabotaging its future. As Sakhumnotho Group Holdings, young people are at the heart of what we do. With a staff complement that averages the age of 34, we’re the true definition of an organisation that believes in young leadership. Having been the naming sponsor for the Top 16 Youth Owned Brands Awards has been a reflection of what we stand for as a world-class Pan-African investment holdings company” says Mosa Ntwampe – Group Head Marketing & Corporate Communication at Sakhumnotho Group Holdings.

Image: Mosa Ntwampe

The esteemed awards were developed by Pat on Brands in partnership with Sakhumnotho Group Holdings (SGH), to recognise and further empower South African brands that are owned and run by the youth between the ages of 18 –35 – to also shine a spotlight on their impact, and extraordinary contribution to the country’s GDP.

Taking From History

The youth of 1976 was fighting a political fight and the youth of today is fighting an economic one. They are the drivers of economic growth and job creation in South Africa. It is for these reasons that youth empowerment and involvement are important to build a stronger economy. According to the IFC report, small businesses employ between 50 and 60% of South Africa’s workforce and contribute 34% of the GPD.

Thebe Ikalafeng – Founder and Chairman of Brand Africa, stated during his keynote address “We need to support local brands because brands build companies and companies hire people and people pay tax and tax builds a country.

Image: Thebe Ikalafeng – Founder of Brand Africa

The top 16 YOBA received 482 highly competitive awards nominations in 16 different categories. Each category had four nominated brands and only one brand with more votes was titled the ‘top brand’ in the respective categories.

“As much as we celebrate young people’s brands, I would like for you to recognize the fact that young people are not sitting folding their hands, they are actually knocking on doors and creating amazing brands that helps our economy grow” says Pat Mahlangu – Founder of Pat on Brands/ Lerato Agency.

A panel of judges consisting of industry award-winners, marketers, thought leaders, and academics, carefully reviewed each entry and evaluated them based on a measurable result to determine the strongest front runner of each category. The nominees were further evaluated by a leading black-owned chartered accountants firm called Khumalo & Mabuya attorneys.

Top 16 List of Winners

Image: Top 16 YOBA trophies

TSHEPO JEANS won the “Overall Top Brand” category sponsored by Sakhumnotho Group Holdings and the top Apparel Brand category award.

The category winners for the inaugural Top 16 Youth-Owned Brands Awards in 2022 are as follows:

  • Overall Top Brand – (Sponsored by Sakhumnotho) – Tshepo Jeans
  • Top Footwear Brand – Bathu

Congratulation to all our winners for building amazing brands that build our economy. We would also like to thank our sponsors, Sakhumnotho Holdings Group, Lerato Agency, Khumalo & Mabuya, Black Crown, Reveel Group, MTN Pulse, Nik Naks, UJ FM and Global School of Entrepreneurship for pulling through for the youth of South Africa.

Kgotso Pati Designs the 1st Top 16 Youth-Owned Brands Awards Trophy

South Africa’s first and only young black glassblower, Kgotso Pati designs the 1st Top 16 Youth-Owned Brands Awards trophy. Pat on Brands will be hosting their inaugural Top 16 Youth-Owned Brands Awards (YOBA) on the 15th of June 2022. The YOBA awards are the first of its kind in the marketing and communications industry that are run by the youth for the youth. The awards are meant to celebrate and recognize brands that are owned and run by the youth.

About Top 16 YOBA

With over 480 nominations in 16 categories obtained for YOBA, the category winners and the overall youth-owned brand winner will have the honor of walking away with this trophy. The trophy that is a true epitome of youth empowerment and development. The trophy is designed and produced by the only known and established black South African glassblowing artist, Kgotso Pati.

About Kgotso Pati

Kgotso Pati is an award-winning glassblower, born and bred in Ganyesa, a small town in the North West province. He attended school in Genyesa, and later found his love for drawing. After completing his matric, Kgotso decided to study civil engineering, which was influenced by the impression he wanted to make to his parents. “While I was still studying civil engineering, I met a guy in the library, who informed me about the possibility of studying art, and at the time I did not know that one can study fine arts”, Pati says.

Pati realized that he could make a living out of art after doing some research on graphic design, interior design and fine arts. He decided to no longer pursue civil engineering, and rather study fine arts at the Tshwane University of Technology.

Studying fine arts introduced Pati to other dynamics of art, other than drawing – such as painting, sculpturing, ceramics and ultimately, glass. Pati found his true love in art, particularly in the art of glass. Glass [glassblowing] was what really interested him in fine arts, which led up to him opening his own glass business, called ‘PATI glass’.

Image: Kgotso Pati

Meaning Behind The Trophy

The Top 16 Youth-Owned Brands Awards’ trophy symbolizes the heightening of the youth of South Africa. The design comprises of a Y-shaped stem, the ‘Y’ being for ‘Youth’. The globe is situated at the top of the ‘Y’, meaning that the youth is carrying/running the world economically. The globe highlights the country of South Africa to signify that the youth of South Africa succeeds beyond its borders, so it is ‘Africa to the world’, and the youth of South Africa to greater heights.

Pat on Brands initiative, Top 16 YOBA aims at recognizing and celebrating local youth-owned brands, and most importantly empowering the youth, which aligns with what Kgotso Pati stands for – a young man who believed in himself, and started his own business to educate and share his skills with the youth. “I am very honored to be part of the Top 16 Youth-Owned Brands Awards, because I think it is an exciting initiative that will inspire the youth to believe in themselves”, Pati says.

Top 16 trophy

Youth Unemployment

In a world with a high rate of unemployment and lack of opportunities , it is imperative for the youth to continuously upskill and possibly open their own businesses to create jobs and generate wealth for generations to come. The youth of South Africa accumulates over 35 percent of the total population of South Africa, with the unemployment rate at almost 60 percent. Statistics prove that more than half of the youth of South Africa is currently unemployed, and if nothing is done about it, the unemployment rate will continue to rise, hence the existence of initiatives such as the Top 16 Youth-Owned Brands Awards. The awards will encourage the youth believe in their potential to eradicate unemployment.

Details of the event

Pat on Brands believes in the power, impact and potential the youth has to change the world. It took Pat on Brands to have trust in the youth and their potential to start the Top 16 Youth-Owned Brands Awards initiative. The youth should also trust in themselves, to stand up and create opportunities for themselves, in a world with little to no opportunities. Pat on Brands cannot wait to celebrate youth-owned brands on the 15th of June 2022, happening at The Capital: On the Park, in Sandton. Tickets are now available to purchase here: https://patonbrands.com/eventer/top-16-youth-owned-brand/

Sakhumnotho becomes the headline sponsor of the inaugural Top 16 Youth-Owned Brands Awards.

With just 2 weeks away from South Africa’s first-ever youth-owned brands awards, it is with great excitement to announce that one of South Africa’s leading black-owned investment companies, Sakhumnotho Group Holdings (Pty) Ltd, is now the headline sponsor of the inaugural Top 16 Youth-Owned Brands Awards (YOBA)

What The Sponsorship Comes With

The sponsorship is in monetary terms and value-added benefits which will see the winners of the awards walking away with a 3-months business mentorship from one of Sakhumnotho’s subsidiaries – Global Business School of Entrepreneurship (GBSE). They also acquire the naming rights of the awards, therefore, going forward the Top 16 YOBA awards are brought to you by Sakhumnotho Group.

“Pat On Brands sees Sakhumnotho as an ideal partner in helping to reach our ambitious targets of shining the light on the incredible work being accomplished by South Africa’s youth. This collaboration also seeks to contribute towards empowering the nation’s youth and the world’s sustainable development goals.” Says Pat Mahlangu CEO and Founder of Pat On Brands

As an active and concerned media company, Pat On Brands continues to seek out meaningful opportunities to contribute, synergistic partnerships and economic empowerment solutions to enact a lasting change for future generations.

About Sakhumnotho

“Sakhumnotho Group Holdings is a company that believes in investing in the future of our country. Our name bares testimony to this; directly translating to “Building the Economy” or “Creating Wealth”. We strongly believe in the potential young people of this country have, and this is clearly demonstrated in our annual internship programme.”

This made it a no-brainer for us, as an organisation, to partner with an initiative that recognises the amazing entrepreneurship efforts of South Africa’s youth. We were very meticulous in what we put our name on, and this initiative by Pat on Brands makes us proud to be a naming sponsor!”, said Mosa Ntwampe, Group Head of Marketing and Corporate Communications

Image: Mosa Ntwampe, Group Head of Marketing and Corporate Communications at Sakhumnotho

The Top 16 YOBA is all about recognising the economic contribution made by the South African youth. The awards will be held on the 15th of June 2022 at 18:00 in Sandton. Tickets are available here https://patonbrands.com/eventer/top-16-youth-owned-brand/