Krispy Kreme Teams Up with Nestle

Everyone is always up for a sweet treat. Krispy Kreme has partnered up with Nestle to bring you 3 different doughnuts filled with Nestle chocolates.

Krispy Kreme History

In the late 1930’s Vernon Rudolph, the man responsible for these heavenly delights bought a secret recipe for yeast raised doughnuts off a French chef in New Orleans. Krispy Kreme Doughnuts are made fresh daily. This iconic brand made its way to the African continent, with its first store opening in Rosebank, Johannesburg.

Filled Rings Edition

The Sweeter together combination of these two iconic brands brings 3 different flavours. The limited edition doughnuts have deliciousness, inside and out. The new Filled Rings Edition range is available from all participating mini locations and in-store. The 3 flavours are;

The brightest ring in the Milky Way. The Milky Bar Filled Ring is hand-dipped in white chocolate, filled with a Milky Bar Kreme, drizzled with Milky Bar sauce and topped with Milky Bar shavings.

Image: Milky Bar Filled Ring

The Bar-One Filled Ring is filled with a delicious Bar-One chocolate Kreme and topped with a Bar-One chocolate.

Image: Bar-One Filled Ring

The new kid on the chocolate block, the Tex Filled Ring. This doughnut is filled with Tex chocolate Kreme, hand-dipped in milk chocolate and topped with Tex chocolate.

Head to all participating Krispy Kreme mini locations to get your hands on these limited edition doughnuts. Furthermore, you can get them delivered too.

MTN Pulse Helps MDU Cleaning Services with R50 000 To Help Rebuild Store

Youth-Owned Brands are driving the economy with ways of combating youth unemployment in South Africa. After recognising these brands owned and run by the youth, Pat on Brands has noted that we shouldn’t only recognise them in celebration but also in hard times. Not new to the Pat on Brads platform, MTN Pulse has came forward with a donation to MDU Cleaning Services.

Image: Instagram

MDU Cleaning Services

MDU CLEANING SERVICE is a convenient cleaning service company founded by Mduduzi Mnisi. The company initially started in 2015 in Soweto, Orlando as ‘Sayenza Lento Tekkie Wash’ meaning “We doing this”, translated to English and later changed the name to MDU CLEANING SERVICES. The company provides cleaning services for shoes, bags, cars and carpets.

According to a statement by MDU CLEANING SERVICES; “Our main facility which we use not only for our cleaning services but also for storage caught fire as a result of a short cause by a resurgence of electricity after the third phase of load shedding Stage 4.” The business not only used its premises for cleaning services, but for storage use as well – which was a great contributor to the premises catching fire. Cleaning products are highly flammable, causing the fire to spread and not only burn the premises, but also burn the possessions of the customers”.

Image: Instagram

MTN Pulse Donation

Following in the steps of helping youth-owned brands MTN has brought forward a donation of R50 000 and a year of connection to MDU Cleaning Services. MTN Pulse is no stranger to the Pat on Brands platform, as they were the sponsors of the Technology category at the Top 16 Youth-Owned Brands Awards. Almost at the end of Youth month and stepping to Mandela Month it is important to celebrate the youth for the amazing things they do, and help them when needed.

“It is MTN Pulse’s mission to empower young people through all seasons and not just in the good times and with this in mind we could not turn a blind eye to a youth-owned brand in need, most especially not during Youth Month We wish Mdu a speedy recovery of business and we look forward to seeing his business flourish once more”, says Mirriam Mathebula, Youth Manager for MTN Pulse.

Pat on Brands recognised a youth-owned brand that needed help and offered a way to help them get back on their feet. MTN Pulse is also urging big brands and corporate to lend a help and offer their resources to this small business.

Siwela Wines crowned the Top Beverage Brand – Sponsored by Black Crown

On the 15th of June 2022, the Top 16 Youth-Owned Brands Awards (YOBA), an initiative by Pat on Brands took place at The Capital: On the Park in Sandton. The purpose of the initiative is to celebrate and recognise brands owned and run by the youth. Only one brand had the honor of walking away with the bragging rights in each of the 16 categories. ‘Beverage’ was one out of the categories and Siwela Wines got to walk away as the Top Beverage Brand, sponsored by Black Crown.

Siwela Wines

Siwela Wines is an award-winning female-owned wine company, founded by Siwela Sweetness Masoga. The founder, Siwela was born in Soweto, Gauteng and raised in Marulaneng Ga-Mphahlele, Limpopo. She studied Biotechnology in Cape Peninsula University of Technology. Microbiology and fermentation as her majors sparked curiosity and interest in wine making. Siwela’s interest in winemaking paid off as her brand, Siwela Wines is now an award-winning beverage brand. She could not be present to accept the award, but her team accepted the award on her behalf.

Image: Siwela Wines Team Member Accepting Award

Black Crown as Beverages Category Sponsor

Black Crown, a gin & tonic brand by South African Breweries (SAB) sponsored the Beverage category. The drink has clean, crisp flavors of lemon and lime, crafted with eight proudly African botanicals. Black Crown is all about being unapologetically African and “owning your crown”. “We want to remind Africans that their dreams are theirs for the taking. Encourage them to have full confidence in their capabilities and belief in their destiny. We are honored to sponsor the beverage category and shine a spotlight on young African creatives that deserve to be crowned. So let every sip of Black Crown remind you to #OwnYourCrown”, says Claudia Schmid, General Manager of Black Crown.

Image: Black Crown Set Up At Top 16 YOBA

On the night of the Top 16 Youth-Owned Brands Awards, the Black Crown team setup next to the YOBA registration table to offer guests their welcome drinks after completing their registration process. Black Crown got the opportunity to showcase their new addition to the royal Black Crown family – being the new Black Crown gin & dry lemon with marula. The new Black Crown drink is infused with African Marula fruit, available in a 440ml can and has been made available at all retailers.

Siwela Wines owned their crown as the brand was celebrated and recognized as the top ‘Beverage’ brand for the Top 16 Youth-Owned Brands Awards – proudly sponsored by Black Crown.

Nando’s Brings Exciting #PeriTricks to The Heart of Braam

Nando’s celebrates launch of two new PERi-PERi Bag & Bake flavours with #PERiTricks pop-up in the heart of Braam! Synonymous with creativity, Nandos showcases this with the launch of two new variants of the Bag and Bake product. The new variants, namely Paprika Citrino and Smokey Churrasco will be launched at the new pop-up located in Braamfontein between 24 June and 10 July 2022.

Image: Supplied

Flavours In The Bag

The Paprika Citrino is paprika and lime-flavoured and with the recipe perfected, the brand needed to come up with a name that only Nando’s could own and besides, just calling it Paprika and Lime would’ve been much too meh. So, after a bit of back-and-forth, Paprika Citrino seemed to be the best choice. Here’s why it makes perfect sense, with those six little syllables the brand is able to do more than just describe a flavour. It gives Nando’s an opportunity to evoke its rich Afro-Portuguese heritage and invite customers to enjoy a vibrant, spicy, uniquely Nando’s experience. The second new variant is a little more complex in its flavour profile. With rich, oaky, savoury notes balanced by a subtle sweetness, the finished product’s smokey taste is evocative of chicken braaied over wood. It was this sense of “that’s-close-but-not-quite-right” that inspired the name Smokey Churrasco.

Image: Supplied

#PERiTrick

These two flavours inspired a whole range of #PERiTrick recipes – that could be cooked any time, anywhere any way – even in your dorm room with an iron or in a tumble dryer – yes, a tumble dryer – if you don’t have access to a kitchen to utilize the more conventional appliances such as a toaster, air fryer or microwave. Once the recipes are prepared, guests will have the option to enjoy their creation/treat in a pod on-site or take it home to indulge and enjoy.

With the pop-up, Nando’s also celebrates the creative skills of young and talented individuals such as award-winning textile and surface designer, Bonolo Chepape. Bonolo together with the help of culinary-minded design agency Studio H came up with original themes for the launch. Food Stylist and Chef Keletso Motau, styled the video shoots and facilitated the recipe videos while Cinematographer, Earl Abrahams captured and packaged all the video. Chepape says she drew inspiration for the patterns and colour palette from Nando’s brand heritage as well as textile weaving techniques and Bauhaus-inspired elements of Mozambican architect, Poncho Guedes. “I wanted the design to be playful and reflect the experimental and experiential purpose of the pop-up.”

Image: Supplied

Nando’s Vanessa Nunes, Marketing Manager for Groceries says, not only did Chepape receive the Best Textile Design award at 100% Design South Africa 2018, she was a finalist in the Nando’s Hot Young Designer Pattern Hunt in the same year and a recipient of the 2019 Design Foundation Future Found Award. “Our collaboration with Bonolo and Keletso is part of our ongoing drive to nurture creative talent in South Africa. As an authentically home-grown brand, we welcome all South Africans to a seat at our table. At our pop-up store, they’ll be able to engage with our brand in an interactive and fun way and gain greater insight into the creativity and innovation that drives our brand,” she says.

Anyone can experience the pop-up between 24 June and 10 July 2022, by booking at https://www.nandos.co.za/popup and walk-ins are always welcome.

Brand Africa endorses the inaugural Top 16 Youth-Owned Brands Awards

Thebe Ikalafeng

Africa’s most authoritative intergenerational movement aimed at inspiring a brand-led African renaissance, Brand Africa endorses the inaugural Top 16 Youth-Owned Brands Awards – an initiative by Pat on Brands. Established in 2010, Brand Africa’s goal is to drive a brand-led transformation of the continent’s brand, image and wealth.

Brand Africa 100: Africa’s Best Brands

The Brand Africa 100: Africa’s Best Brands rankings are the most authoritative survey and analysis of brands and underlying businesses in Africa, covering 30 countries that represent all the continent’s five economic regions.

Pat on Brands announced the launch of the inaugural top 16 Youth-Owned Brands Awards. First of its kind in South Africa, the awards aim to give recognition to proudly South African Brands owned and run by the youth. The youth of South Africa and Africa at large are the key drivers to economic growth and job creation. The creativity and innovation of the youthful population plays a significant role in the continent’s economic transformation.

“Recognizing that 70% of the population in Africa is under 30 and that only 20% of brands Africans admire are made in Africa, these “Pat on Brands Top 16 Youth-Owned Brands Awards” are an important and timely initiative to inspire youth to lead the African renaissance,” Thebe Ikalafeng – Founder and Chairman, Brand Africa.

Brand Africa Endorsement

This endorsement is important for the Top 16 YOBA as it affirms its position to recognize brands that are owned and run by the youth.

“The endorsement by Brand Africa is testament to need to create excitement about made in Africa brands, particularly those that are youth-owned. It is truly an honour that an organisation of such a high stature as of Brand Africa is recognizing our initiative as a driver for the African renaissance. As the youth put it “Real Recognises Real,” Pat Mahlangu – Founder and CEO of Pat On Brands.

Top 16 YOBA will be hosted on 15 June in Johannesburg, South Africa.

Comedians Stuck in a Flying Fish Billboard on William Nicol Drive

Make some Flying Fish Pressed Lemon out of life’s lemons with every What The Flying Fish!? (WTFF) moment as Flying Fish brings you an entertaining source of fun, light-hearted escapism to their fans. Flying Fish has decided to take ownership of these modern landscapes and create a playful, interactive inception experience for their followers.

Stuck in a Flying Fish Ad Campaign

“As a brand, we are now encouraging everyone to take those moments in life where perceptions of our reality make us go: “What The Flying Fish? and embrace them. Moreover, have a laugh at themselves, and then share that memory, because whenever you are faced with something delightfully unexpected, chances are you’re stuck in a Flying Fish ad. Take flight from the mundane and flow with the possibilities. Fans can now join the movement and watch an ad within an ad. The campaign allows them to enter the world of self-aware characters or even create their own reality-bending moments online.

Tumi Stop Nonsons and Mashabela

Two well-loved South African comedians, Tumi Malita “ Stopnonsons” & Mashabela Galane, are making this a reality. You can find them, literally, stuck in a billboard, in-person – yes inside a billboard! at one of the busiest intersections and traffic count areas in Gauteng. Get ready for multiple 12 hour-long live-roasting sessions of passers-by on William Nicol drive on the 9th – 11th May 2022. Keep a lookout on social media for content posted daily about the experience on the brands pages or come on down lets see what unfolds.

“Flying Fish is all about celebrating the unique and the unexpected and giving people a chance to experience things that are far from the ordinary.
That’s why we consistently try and provide South Africans with new and exciting experiences and moments to enjoy. This is the very first time South Africa has seen something like this. We are revamping an ordinary concept and adding our flavour to it.” added Zachary Kingston Marketing Manager for Flying Fish South Africa.

Iconic brands offering exclusive treats for loyalty

person holding phone

Whether you agree or disagree, we all love great deals and discount offers. More especially from brands, we admire the most. When we hear these brands offering sales, giveaways, and discounts for being loyal to them, we become extremely excited. We even go the extra mile to spending money we never budgeted.  

Although this can be seen as a jackpot by many people. Brands are using these as an opportunity to strengthen their relationship with customers. They improve their customer loyalty database through their Loyalty Reward Apps &  Programs.  

What are Loyalty Rewards? 

Loyalty rewards are discount offers in a form of incentives, discounts, and sales that brands offer to their valued customers. 

Here’s a list of brands offering complimentary rewards for every purchase you make for your loyalty. 

Polo SA

polo SA rewards app
Image: Polo website

Polo SA in partnership with Connoisseurs Vida e Caffe, recently launched their Loyalty Reward App. The app is designed in a way that gives customers an exclusive experience of how it feels to be their member.

The rewards range from free online deliveries, virtual gift cards, and cappuccino vouchers to name a few. Good news for Polo customers is that there is a reward for every purchase.

How it works?

To receive these top-tier benefits you need to download the Loyalty Reward Apps on your smartphone. Simple right?.  

The app is available at Google Play Store and Apple App Store. For every purchase, you make over R1 500  you get a 10% OFF discount or voucher Points which are redeemable at the store.  

Starbucks

starbucks rewards
Image: Pinterest

Do you enjoy sipping and indulging in a creamy cup of cappuccino before kickstarting your day like most of us do?. If Yes, Then Starbucks has you plugged with their greatest deals and treats.

Each purchase you make using the Starbuck Rewards app earns you free star points to spoil yourself. These points are only redeemable later once you reach a specific level. With the Star Bucks Rewards App, you get to have fun, earn, and later grab your favorite drink or food item on their menu. 

How it works?

You start earning your stars by simply downloading the Star Buck’s App on your smartphone and signing up. The App is available on Google Play Store or Apple Store. For every cup of coffee, you buy using the App, you are rewarded with one Star. The rewards can only be redeemed once you reach nine stars.  

NikePlus (Rewards App)

Nikeplus rweards
Image: IncentiveX

If you want to be unique and stand out from the crowd. Here is the plug from Nike. 

The iconic brand Nike offers the greatest deals to their loyal customer through the NikePlus Membership Rewards App. This app allows customers to have an exclusive experience with Nike and have access to all the latest releases and editions. By being a member you remain afloat with the latest promos and products. One of the benefits of being a member is that you also get to enjoy and celebrate your birthday with the Nike family. 

How it works.

To get exclusive deals, rewards, and treats, you have to download the NikePlus (IOS) App on your smartphone. The app is available on Google Play Store and Apple Store. It gives you access to all the latest trends, ranges of products offered and discounts. 

Loyalty reward goals for brands

In today’s world, it is hard to fully trust what is in the surface. Is out of the brands appreciation for precious customers that they have these programs?, or is it a modified tracking system?. One thing we need to remember about all of these apps is that they allow the brands to have a deeper understanding of our patterns of purchase. Soon after downloading the apps, you will start seeing ads from the brands popping up on your social media pages.

Now, the question is… are these loyalty reward programs made to benefit us or to make data capturing and research easier for the brands?. Food for thought.