OneSpark contributes R200 000 to help families and businesses affected by the unrest

OneSpark contributes R200 000 to help families and businesses affected by the unrest
OneSpark Insurance campany

OneSpark initially contributed R100 000 to help those effected by the recent unrest. Together with other committed and proud South African companies, this contribution has now increased to over R200…

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POB Presents The Dialogues 2021 Youth Edition in Partnership with Unlocked.Me by Nedbank

In conjunction with the Pat on Brands Top 16 Brands by the Youth, Pat on Brands will engage in a panel discussion under the Pat on Brands Dialogues, which will be held on the last day of youth month. This year we are partnering with Nedbank to make this insightful conversation possible.

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Game Supports Local Artists Across The Country.

Much-loved South African artists, Arno Carstens and Ami Faku will treat Game customers and followers to acoustic performances. Shot in Game stores in Johannesburg and Cape Town that will be live streamed to the Game Facebook page on 19 and 26 June.

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Pat on Brands Top 16 Brands by the Youth.

South Africa might be the cradle of civilisation but we are a young country and with us celebrating June 16, we are excited to introduce the Pat on Brands Top 16 Brands by the Youth. This is a recognition of the amazing brands that are built by young people.

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How To Be An Influencer In 5 Easy Steps

Brands are always looking to work with social media influencers, they are at the fore-front of the people and are more often than not – a way for brands to expand their reach and drive sales. If you ever thought about being an influencer, here's how.

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Cassper Drippin’ in a collab

Cassper Drippin’ in a collab
Cassper Nyovest has collaborated with Drip footwear

On the 8th of June, Cassper Nyovest and Lekau Sehoana, Founder of Drip footwear made a mind blowing announcement of a partnership worth millions, R100 Million to be exact.

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STIMOROL Encourages GEN-Z To Chew To Thier Own Rhythm In Progressive TV Commercial.

South Africa’s no.1 chewing gum, Stimorol has launched a bold new TV commercial for the next generation. The “Your Flavour. Your Flow.” brand proposition was inspired by South African Gen Z’s fluidity as well as the flexible nature of gum. It invites them to chew to their own rhythm.

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Are African Brands out of touch with Africans?

African brands are not getting enough love from home and we need to resolve this. According to the annual Brand Africa survey for the 100 most admired brands in Africa, only 13% are homegrown while the rest of the list is dominated by European and North American brands.

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SA’s local film & television talent celebrated at the 15th Annual SAFTAs Virtual Ceremony.

Hosted by one of South Africa’s seasoned TV darlings Dineo Langa, local funny man Mpho Popps & the dashing and talented Graeme Richards, the SAFTAs, themed “Still Shining”, were a spectacularly executed, socially distanced show, following a challenging year experienced by the industry.

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Letter from the Editor – The Popularity Rules

According to The Popularity Rules, everything we were told is a lie, good grades, good behaviour and hard work mean nothing. Popularity is the only prize that counts. The popular people get an easy ride all the time, not because they are smart or special, but because they know a friend, who knows a friend.

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Converse launches Pride collection

For their sixth annual Pride collection, they tapped a group of All Stars to create a new product collection by and for the LGBTQIA+ community. Inspired by the individual stories of these five All Stars from around the world, each style from the collection features a graphically-driven capsule and campaign that explores the duality of struggle and joy along the journey to self-love.

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Lerato Agency wins lucrative advertising opportunity.

Lerato Agency is proud to announce that we are amongst 20 companies who have won media space valued at R175 000 from Tractor Outdoor as part of their 20in21 SME marketing Initiative. This opportunity means that Lerato Agency will be on digital screens and billboards around Johannesburg North.

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