The 66th Annual Grammy Awards, set to take place on 4 February 2024, will be graced by the presence of Trevor Noah, the renowned 40-year-old comedian and former host of Comedy Central’s The Daily Show. With his exceptional talent and undeniable charisma, Noah has been chosen for the fourth year in a row to serve as the master of ceremonies for this highly anticipated music extravaganza.
Trevor Noah is set to host the Grammys for the 4th time
The highly anticipated event is set to be broadcasted globally through various streaming platforms and live television channels, allowing people from all corners of the world to tune in. The venue for this exciting occasion is none other than the renowned Crypto.com Arena located in the vibrant city of Los Angeles.
Throughout his earlier stints as a host, Noah’s exceptional talent in effortlessly intertwining wit and a sophisticated musical sensibility has garnered widespread recognition. This unique combination has resulted in a captivating and seamless experience for both the live audience and those tuning in remotely. The fact that he has been chosen to return as the host for the highly anticipated 2024 Grammy Awards is a clear indication of his enduring influence and widespread appeal.
Noah’s Grammy nomination brings well-deserved recognition to his outstanding contributions to comedy. “I Wish You Would” highlights his impeccable timing, clever wit, and ability to tackle sensitive subjects intelligently. Being both a nominee and host in the same year is a rare distinction achieved by few, speaking volumes about Noah’s versatility and charisma as a comedian and host.
Lunga Mooi, a renowned professional in the fields of digital marketing, media, and D’Commerce hub, has been selected as a distinguished keynote speaker for the inaugural Africa Forum, orchestrated by the World Out of Home Organization. Anticipation is high for this significant event, slated to occur in Cape Town, South Africa, from March 11th to 13th, 2024.Mooi holds a B.Com. degree in Information Systems and Marketing and has extensive knowledge and experience in the digital marketing landscape, as well as an instrumental role in driving Unilever’s digital strategies throughout Africa.
Image: supplied
He is well-positioned to deliver an enlightening and thought-provoking address to the attendees. Utilizing his profound expertise, Mooi will conduct a thorough analysis of the expansive media market in Africa. Leveraging his years of experience, he will delve into various facets of the industry, exploring the latest trends, addressing challenges, and uncovering potential growth opportunities.
One area that particularly piques Mooi’s interest is the out-of-home (OOH) sector, which encompasses advertising and communication channels targeting consumers outside of their homes.
The President of the World Out of Home Organization, Tom Goddard, is elated to have Lunga Mooi as a keynote speaker at the Africa Forum. “This selection is viewed as a crucial step in engaging the senior client community within the OOH industry, underscoring the esteemed reputation and contributions that Mooi brings to the table,” said Goddard.
Boasting an impressive background in digital, media, and marketing with over 17 years of experience, Mooi has garnered extensive expertise working across 24 African markets, including countries in Southern Africa, Kenya, Ethiopia, Ghana, Nigeria, and Côte d’Ivoire. He has held pivotal positions such as the executive head of digital channels, e-commerce, and digital marketing at Telkom, as well as the Africa digital CoE director at Tiger Brands.
Overall, his vast knowledge, experience, and passion for the industry make him the perfect choice to deliver a thought-provoking speech and serve as a testament to his exceptional reputation and contributions to the marketing industry.
Whether you’re on the lookout for an exhilarating activity to spice up your festive season or embarking on an exciting journey to Johannesburg for the very first time, this vibrant city has an array of captivating experiences awaiting you. We have thoughtfully curated a list of remarkable destinations where you can create cherished memories with your loved ones or simply have a blast with your friends. Johannesburg is a city that never fails to impress, and it promises to provide you with an unforgettable adventure filled with joy and excitement.
Gold Reef City Theme Park
Image: shutterstock
Gold Reef City Theme Park is a haven for those seeking a day of non-stop entertainment and fun. With an abundance of activities to choose from, visitors can immerse themselves in a world of excitement and adventure. From hair-raising roller coasters that will leave you breathless to engaging shows and interactive experiences, this theme park promises an action-packed day that will create lasting memories for you and your loved ones.
Johannesburg Art Gallery
If you have a deep appreciation for culture and the arts, then the Johannesburg Art Gallery is an absolute must-visit. With a rich history spanning over a century, this iconic museum stands as a testament to the city’s artistic heritage. Housing an impressive collection of over 10,000 artworks, it offers a diverse range of artistic expressions that will captivate any art enthusiast.
Altitude Beach
If you’re someone who enjoys the vibrant energy of the nightlife or prefers a relaxed outdoor atmosphere, then Altitude Beach is the perfect spot for you. Situated amidst the lively hustle and bustle of Johannesburg traffic, this hidden gem offers a serene escape right next to the recently revamped Fourways Mall. Altitude Beach is not just any ordinary venue; it is poised to become Joburg’s most sought-after waterfront dining and lifestyle destination.
Orlando Towers
Whether you’re an adrenaline junkie seeking an unforgettable experience or simply looking to challenge yourself in a unique and exhilarating way, this site has something for everyone. From the affordable rock-climbing course and the adrenaline-fueled paintball session to the ultimate bungee jump, there’s no shortage of excitement to be found here. So, gather your courage, embrace the thrill, and get ready to embark on an adventure that will leave you breathless and craving for more.
Apartheid Museum
Prepare to be spellbound by the Apartheid Museum’s awe-inspiring architecture and thought-provoking exhibits, designed to captivate the hearts and minds of history enthusiasts. This historic institution stands as a testament to the indomitable spirit and unwavering determination of the South African people. As you step into this remarkable space, you will be transported back in time, immersing yourself in the struggles and triumphs that defined the apartheid era. The Apartheid Museum goes beyond being a mere collection of artefacts; it weaves together a powerful narrative that encourages visitors to reflect on the past and work towards a future that embraces inclusivity and unity.
The holiday season is a time to celebrate and reflect. Let’s prioritize creating beautiful memories while also ensuring our safety. This way, we can fully embrace the holiday spirit and welcome the new year with open arms, knowing we have taken care of ourselves and those we hold dear.
As 2023 draws to a close, I find myself reflecting on the year it was. Like any other year, it had its share of highs and lows. I choose to focus on the positive moments and learn from the negative ones.
Before I share my business lessons for 2023, I want to take a moment to highlight some of the memorable experiences I had this year. Since I started my entrepreneurial journey, it has always been a dream of mine to be recognized as one of the Mail & Guardian 200 Young South Africans. This year, that dream came true. It was made possible by the incredible work we did with the 2nd Annual Top 16 Youth-Owned Brands Awards.
This event was preceded by the inaugural Festival of Youth-Owned Brands, which took place at the prestigious Sandton Convention centre in June. The event was a spectacular display of Youth Excellence held at the richest square mile in Africa. It was a spectacular showcase of youth excellence. More than 70 brands presented their products and services, and the platform itself created over 100 direct and indirect job opportunities. This project stands as the highlight of my career by far.
These are my top 5 business lessons for 2023:
1. Don’t take their word for it.
The truth behind the adage “actions speak louder than words” becomes evident in this case. Whether its new recruits or sponsors. People make promises that often they don’t keep. When it comes to recruiting, it’s crucial to go the extra mile by contacting references and conducting thorough background checks. Many individuals tend to over sell their capabilities and never deliver. Imagine having a PR account manager that cannot write a press release?
When it comes to sponsorship, if they haven’t signed a contract or sent an email confirming their participation, you don’t have the sponsorship. It doesn’t matter what they say in meetings or calls.
2. Not all clients are good for your business
I know it sounds counterintuitive to say not all clients are good clients. I’ve been in this business long enough to recognise that some clients can derail your business from growing. These are clients who ALWAYS scope creep, ask for discount, question your pricing and never seem to be satisfied with the results. Sadly, dealing with such clients rarely yields positive results.
3. Don’t bank on future earnings
If the money hasn’t been deposited into your bank account, don’t rely on it. I’ve learned from my own errors of making critical financial choices based on money that was owed to me. This approach proved to be detrimental when clients failed to pay on time or as promised. To avoid unnecessary stress, it’s best to make decisions based on the cash you currently have available.
4. Business is not fair
As a business owner you need to be comfortable with the fact that you will not always be treated fairly. We invested many hours and resources to develop a proposal that a potential client requested and never received feedback even after multiple attempts of solicitation. Some clients took our ideas from the proposals we shared with them and implemented the ideas with other agencies. We’ve had big corporates asking for discounts when our prices are already way lower than the major agencies. Our emerging business is placed on 60 days payment terms when they know that cash flow is the number one reason why many businesses fail. It’s unfair but that’s business.
5. Rejection is your friend
When you run a business, you need to be comfortable with rejection. This year, we sent out more than 500 proposals and less than 10% of them were successful. Despite our efforts to retain employees, we’ve witnessed some leaving for different reasons. The ability to stomach rejection is key to continue to pursue the grand vision.
In conclusion, business setbacks are valuable lessons, not failures. Successful business owners can attest to this. It’s not about how you start, but how you navigate challenges and reach the finish line. I can confidently say that I have emerged triumphant in 2023 and am eagerly looking forward to starting the new year on a positive note. What was your biggest lesson in business this year?
The prestigious Steyn City Helistop in Northern Johannesburg played host to the highly anticipated TopGear South Africa Awards, held in collaboration with Wesbank, on the evening of 8th December. Amidst the glitz and glamour of the event, the Range Rover emerged as the undisputed winner of the luxury car of the year category, capturing the attention of all attendees. This remarkable achievement added a touch of prestige to the night, solidifying the Range Rover’s reputation as a symbol of opulence and excellence in the automotive industry.
The ceremony celebrated exceptional automobiles as well as the outstanding individuals and organizations responsible for their creation. A total of twenty-four accolades were presented during the event. It is worth noting that, with the exception of the Reader’s Choice Awards, the TopGear South Africa team was responsible for selecting the recipients of all the other awards. Among the twenty-four awards, eight of them were exclusively created by TopGear South Africa.
These unique categories encompassed a diverse range of aspects, including Noise of the Year; Instant Icon Award; Motoring Moment of the Year; PR of the Year; Driving Academy of the Year; All the Car You Need, Bargain of the Year and Fun Car of the Year.
The judging process for the TopGear South Africa Awards is meticulous, spanning the entire year. To be eligible for these prestigious awards, winners must excel in all aspects of performance, ownership, quality, design, and innovation, as measured by TopGear South Africa’s evaluation system. Avon Middleton, Publishing Partner at TopGear South Africa, explains that the awards are all about context and experience, and that they must have driven the cars in order to evaluate them.
Other exceptional vehicles were acknowledged for their excellence, such as Ford South Africa being recognized as the Manufacturer of the Year, and the BMW X1 being honored as the Urban Crossover of the Year.
The awards not only highlighted the achievements of exceptional vehicles but also recognized the contributions of individuals and organizations within the industry. Christo Kruger was honored with the PR of the Year award, John Mulder was named Fleet Manager of the Year, and Leyton Fourie received the prestigious Motoring Personality of the Year award. The AMG Driving Academy was acknowledged as the top Driving Academy of the Year, and Athol Van Heerden was presented with the Lifetime Achievement Award for his remarkable contributions to Volkswagen South Africa.
Here is a list of the TopGear Award Categories and Winners
Hot-Hatch of the Year – Honda Civic Type R Family SUV of the Year – Kia Sportage Hatch of the Year – Volkswagen Polo Reader’s Choice Award – Beijing X55 Supercar of the Year – Porsche 911 GT3 RS Luxury Car of the Year – Range Rover Performance Car of the Year – Honda Civic Type R Manufacturer of the Year – Ford South Africa Urban Crossover of the Year – BMW X1 Bakkie of the Year – Ford Ranger Raptor MPV of the Year – Kia Carnival Efficiency Award – Renault Duster dCi
Bargain of the Year – GWM Ora EV of the Year – BMW iX3 Fun Car of the Year -Toyota GR86 Instant Icon Award – Porsche 911 Dakar Motoring Moment of the Year -Ford South Africa – 100 Years Noise of the Year – Alfa Romeo Stelvio Q All the Car You Need – Audi RS6 Avant PR of the Year – Christo Kruger – Porsche, Lamborghini and Kyalami Grand Prix Circuit Fleet Manager of the Year – John Mulder Motoring Personality of the Year – Leyton Fourie Driving Academy of the Year – AMG Driving Academy Lifetime Achievement Award – Athol Van Heerden – Volkswagen South Africa
Breaking all barriers, Netflix has pulled back the curtain to unveil an extraordinary report that has left the world in awe. With bated breath, viewers have eagerly awaited the revelation of the most-watched shows, and the wait is finally over. The Night Agent, a gripping action series, has emerged victorious, securing the top position in this ground-breaking report. This revelation has not only captivated the hearts of millions of viewers but has also sparked a global conversation about the power and influence of streaming platforms in shaping our entertainment landscape.
In 2023, the platform premiered its first season of a highly anticipated show, accumulating an astounding 812.1 million hours of viewership, solidifying its status as a cultural phenomenon. Following the success of the first season, the platform released season two of Ginny & Georgia, further cementing its popularity. It also introduced “The Glory,” a captivating South Korean series that showcased unique storytelling and cultural nuances. These two series kept viewers engrossed in the platform’s diverse content.
Netflix’s “What We Watched: A Netflix Engagement Report” will be released twice a year, providing viewers with a comprehensive list of the most popular content on the platform. The report will reveal total hours watched for each title, highlighting those with over 50,000 hours of viewership. It will also give exclusive insights into release dates of upcoming shows and movies, and indicate if a title is available globally. Stay tuned for the ultimate binge-watching update.
Netflix acknowledges that success on their platform cannot be solely measured by the number of hours watched. They comprehend that success can manifest in various forms, as long as a movie or TV show is able to engage and excite its audience. Netflix has demonstrated that both shorter and longer content can achieve significant success, indicating that the duration of a title does not exclusively determine its popularity or impact.
To gauge success, Netflix considers the audience size in relation to the economics of the title. It’s not just about the number of viewers, but also how the audience engages with the content and the financial viability of the title. To compare different titles accurately, Netflix recommends referring to their weekly Top 10 and Most Popular lists, which take into account not only the run times but also the premiere dates of shows or movies. By considering these factors, Netflix provides a comprehensive and fair assessment of the popularity and success of their content.
CEO Ted Sarandos stressed the importance of transparency for Netflix as the streaming industry becomes more crowded. In the past, Netflix did not publicly disclose their numbers due to competition from traditional TV networks. However, with new players in the market, Sarandos acknowledged the need for more information. By sharing data on viewership and subscribers, Netflix aims to maintain trust and credibility. This transparency helps them stay ahead and make informed decisions about content. Sarandos also emphasized the need to adapt and stay ahead in the evolving industry. By being transparent, Netflix can better understand consumer preferences and provide a personalized streaming experience.
As the year draws to a close, it’s a perfect opportunity to look back at the extraordinary marketing campaigns that have mesmerized audiences in 2023. We take a moment to give a pat to the exceptional campaigns that have made a lasting impact on consumers in South Africa and across the globe.
Barbie
Barbie’s marketing strategy, which prominently emphasized the color pink, helped it become one of the most anticipated films of all time in 2023. With only Barbie’s distinctive pink color and the release date visible on one poster, the campaign was hailed as “marketing genius” by many. Additionally, hundreds of brands took part, introducing Barbie fever to untapped markets.
With global sales surpassing $1.4 billion, the film is the best grossing film of the year thus far and smashed box office records for the biggest opening weekend of 2023. It is believed to have brought in £293 million worldwide. The Barbie movie marketing campaign definitely gets a pat.
Pedros
Another marketing campaign getting a pat from us is Pedro’s “Chicken Wars” commercial. Pedro’s, a recently founded chicken fast-food restaurant, has created an advertisement that has caught the eye of some consumers, depicting the new establishment as a preferred dining alternative when compared to existing market options. This advertising content, which was released a few weeks ago, used a comical approach to challenge competitors such as Nando’s and KFC, two of the country’s most notable participants in the chicken-centric fast-food industry.
The amusing commercial depicts a conference between two large chicken-focused eateries in the country as they band together to strategize against the newcomer, Pedro’s. The advertisement begins with a scene of a reception area at the headquarters of a chicken fast-food restaurant, where the reception desk prominently displays the logo associated with Nando’s, jokingly labeled “Nando’s.” referred to as “Over Priced Chicken Head Office.” While the ad does not overtly mention KFC, it skillfully integrates a font-based allusion to “Greasy Fried Chicken (GFC),” which clearly references KFC.
Bonang Matheba x Steve Madden
In a groundbreaking move, Steve Madden recently launched a captivating marketing campaign in partnership with Bonang Matheba, a highly acclaimed South African reality TV star. As the first-ever African personality to collaborate with the renowned designer shoe brand, Bonang Matheba’s influence and fashion-forward persona were meant to elevate the brand’s new range, the Holiday Select Collection, to new heights.
This decision highlighted the brand’s commitment to diversity and inclusivity, as they recognize the immense talent and influence that individuals from different backgrounds can bring to the table.
The holiday range includes six footwear styles and two handbag styles. The collaboration between Steve Madden and Bonang Matheba was undoubtedly one of the most successful marketing campaigns we witnessed in 2023.
Fatti’s and Moni’s
Fatti’s & Moni’s introduced an exciting campaign aimed at honouring pasta enthusiasts in South Africa. This celebratory initiative involved a range of carefully planned activities and interactions with AmaTaliano’s, who have always embraced Italian cuisine. By organizing these curated engagements, Fatti’s & Moni’s aimed to celebrate the deep-rooted love for pasta among South Africans and highlight the connection between the local community and authentic Italian flavours.
Fatti’s & Moni’s revolutionized the South African culinary scene by introducing pasta to the country, becoming the pioneer brand in this regard. For years, they have been instrumental in empowering Mzansi to explore their creativity in the kitchen and create remarkable pasta dishes. The success of the campaign saw the Fatti’s & Moni’s marketing team being awarded a Silver Loerie at the 45th Loeries Awards Ceremony for its “Always Eatalian” campaign in the film category for TV and cinema ads under 90 seconds.
The success of these campaigns can be attributed to the meticulous planning, strategic targeting, and seamless execution, which have resulted in a lasting impact that will continue to resonate with consumers for years to come.
A house is never truly finished without exquisite and well-crafted furniture pieces. The CEO of Khayelihle Homeware, Yolanda Njapha, can vouch for this statement. Yolanda is a young black female entrepreneur who established her company in 2016 as a result of her creative interest in cutting-edge home décor accessories.
Yolanda Njapha, CEO of Khayelihle Homeware
Khayelihle Homeware (meaning “a beautiful home” in IsiZulu) is a furniture and interior décor company that provides classic and modern home décor items that can fit into a wide variety of interior design schemes and individual preferences in order to make their interior design techniques and accessories more available to individuals who are passionate about interior design.
Image: supplied
Yolanda studied BA Communications Science and later completed her Business Communication qualification through UNISA. Her favorite role to play is that of mom to her three boys and Volo, their pet poodle. She loves cooking and interior design, and she finds relaxation in cleaning.
With over 50 000 followers on their Instagram page, Khayelihle Homeware is definitely headed for greater heights. They are primarily an online store; however, Yolanda says she plans on opening a retail store in the future. “I don’t think we’ve reached our biggest achievement yet, lol, but our ultimate milestone is working on some amazing homes all over the country,” she stated.
Image: supplied
The main services provided by Khayelihle Homeware are one-on-one personalized shopping experiences, visual and onsite interior design services, and opulent and modern furniture, including homeware accessories.
Yolanda added, “KH offers something for everyone; whether you’ve just moved into your first apartment or are designing your dream home, we are here for every stage of the interior design journey. Additionally, we’ve created a community at KH through educational information and interactive engagement with our clients.”
International luxury fashion brand Amiri has opened its first South African store in the heart of Sandton City Mall’s Diamond Walk. Known for its authenticity and spearheading the luxury fashion market, Amiri guarantees a mesmerizing shopping environment.
Image: Supplied
Having forged a distinctive company culture, Amiri has been devoted to creating high-end quality since the beginning. They have always been dedicated to producing a fusion of contemporary and classic design elements.
Mike Amiri, the company’s founder and creative director, was excited about reaching this milestone. He said they always had a dream of bringing Amiri to South Africa and that this dynamic nation’s spirit and fashion greatly align with their brand’s values. We are excited to present the AMIRI experience, which offers a unique and exquisite shopping experience for the discerning customer, to Johannesburg, the fashion capital of the nation.
Black Coffee and Arie Fabian (image supplied)
Men’s and women’s jean shapes ranging from extra wide to kick-flare show Amiri’s creative approach to denim wear. Denim styles are produced in small quantities on purpose to guarantee that every item is of the finest calibre. Amiri’s top standard is upheld by partnerships with talented artisans in Italy and the L.A. Arts District, where exquisite leather products and tailoring are made.
Themba Nkosi, a DJ entrepreneur, Grammy-winning performer Nkosinathi Maphumulo, “Black Coffee,” and retail pioneer Arie Fabian, who are all founders of a popular pop-up store, have an exclusive formal partnership with Amiri.
Image: Supplied
Fabian said in a statement that they are very proud about the grand opening of global luxury brand Amiri’s first store in the Diamond Walk. He said that this is a daring convergence of style and invention, a synthesis of cultures, and a distinct fashion narrative that embodies the essence of the African terrain and redefines worldwide trends.
Nkosinathi ‘Black Coffee’, Maphumulo, added that in music, beats harmonize; in fashion, style resonates; and he concluded that collaborating with Amiri brings rhythm to couture, merging the pulse of sound with the allure of design, creating a symphony of style and substance.
Pat on Brands in partnership with African Bank brings you another installment of the annual Heritage Dialogue. This dialogue seeks to impart knowledge, bridge the gap between aspiring marketers and expert marketers, connect businesses with people, and share information.
This years theme is ‘The Role of Heritage Brands in Shaping the Future of South Africa’.
If you have not yet purchased a ticket for this upcoming dialogue, what are you waiting for? Move with speed and visit www.patonbrands.co.za to purchase a ticket at only R150. Here are four good reasons why you need to attend the dialogue:
It’s a chance to learn from the best: Discover proven strategies and innovative approaches that have propelled South Africa’s leading brands to the forefront of their industries.
To gain some inspiration: Gain fresh perspectives and inspiration to fuel your marketing endeavors. Stay ahead of the curve with the latest trends and innovations.
Gain real-world insights: Dive deep into real-world case studies and success stories. Learn how these marketing titans navigate challenges and achieve remarkable results.
To network and connect: Forge valuable connections with fellow professionals and industry leaders. Share experiences, ideas, and aspirations in a collaborative environment.
The dialogue will be hosted by Pat Mahlangu, CEO and Founder of Pat on Brands. We have two exceptional speakers, Sbusiso Kumalo, a Chief Marketing Officer at African Bank, and Guilia lorio-Ndlovu, a Chief Marketing Officer at Pepsico SA Snacks.
We are delighted to announce our partnership with one South Africa’s leading heritage brands – African Bank to deliver this year’s Pat on Brands Dialogues Heritage Month Edition.
Established in 2019, Pat on Brands Dialogues is a platform that brings together communicators and marketers under one roof to share knowledge. This initiative was born from the culture of storytelling to encourage dialogue between dynamic marketers with a track record and the young professionals and entrepreneurs who have just started their marketing careers. Storytelling is one of the oldest and trusted forms of information sharing and passing on knowledge.
Guilia Iorio-Ndlovu (CMO:Pepsico SA snacks)
The benefits of these dialogues include passing on wisdom, re-energizing future marketers and minimizing the generational gap. As these young marketers and entrepreneurs develop relationships with the dynamic marketers, it can help them build their professional network, get insights on career building and potentially lead to business opportunities.
On the line-up of storytellers, are South Africa’s finest and renowned marketers – African Bank’s very own Chief Marketing Officer (CMO) – Sbusiso Kumalo, and CMO:Pepsico SA snacks, Giulia lorio-Ndlovu.
Sbusiso Kumalo(CMO:African Bank)
“The story of African Bank is a powerful illustration of the effect heritage can have on a brand,” says Kumalo.
“Our past imbues our vision of a bank for the people, by the people, serving the people, with authenticity and relevance. It creates a sense of community between those who are drawn to what we stand for, and the stewards of that heritage.
“Heritage is a living thing. Though rooted in the past, it continuously shapes the future. At African Bank, we believe that our heritage story can inspire others to create their ideal future, to be the change they want to see, just as our founders did all those decades ago. That’s why it’s such an honour to be able to share our story and what we have learned at this empowering discussion.”
This year’s theme is The Role of Heritage Brands in Shaping the Future of South Africa.
Pat Mahlangu (CEO and Founder: Pat On Brands)
“As young entrepreneur, I am truly inspired by the story of African Bank. It is the story of sheer of audacity which I have adopted as my motto. I am utterly thrilled to have joined hands to deliver the Dialogues with this inspirational brand. This collaboration also seeks to contribute towards empowering industry leaders and young entrepreneur’s dreams” says Pat Mahlangu CEO and Founder of Pat On Brands.
This partnership will not only bring attention to African Bank advancing lives through financial services but will also emphasise its commitment in making a difference and the ‘Audacity to Believe’.
The Pat On Brands Dialogue Heritage Month Edition is scheduled as follows:
In recent years, technology has revolutionized the way we travel and access services. One innovative platform that has gained attention is ChaufHER, a remarkable app that’s redefining ride-hailing and courier services by prioritizing the safety and empowerment for women. With its unique approach of connecting female drivers with female passengers, ChaufHER is not just a transportation solution, but a platform that champions security and independence for women.
Addressing Safety Concerns
Safety is a critical concern for anyone using transportation services, especially for women in South Africa. Danielle Wright, the founder of ChaufHER found that she didn’t feel safe with the transportation available to transport her children and carer, and soon found out that her friends felt the same way. This is how ChaufHER came about. ChaufHER recognizes this concern and has taken proactive measures to create a safe environment for both passengers and drivers. By exclusively connecting female drivers with female passengers, the app provides a level of comfort that is often missing in traditional ride-hail services. This aspect of the platform directly addresses the concerns and vulnerabilities many women face while traveling alone, particularly during late hours and unfamiliar areas.
“Women and children represent the most vulnerable members of society,” says founder, Danielle Wright, “but they also represent our greatest untapped resource. ChaufHER is a way for us to provide opportunities and freedom of movement to these groups, to help them live their best lives.”
Promoting Empowerment and Inclusivity
Beyond just facilitating rides, ChaufHER is contributing to the empowerment of women. The app creates opportunities for women to become drivers and earn a self-employed income in a flexible and supportive environment. For women who might have reservations about working in male-dominated fields, ChaufHER provides an avenue to break barriers and step into the driving industry with confidence.
ChaufHER also highlights inclusivity by welcoming transgender and non-binary individuals who identify officially as female. This commitment to fostering an inclusive community ensures that the platform remains true to its mission of providing a safe and empowering space for all women, regardless of their background or identity.
Promoting Social Responsibility
ChaufHER also extends its impact beyond the app itself. The company engages in initiatives that promote women’s safety and empowerment. This includes collaborating with organizations focused on women’s rights, offering self-defense workshops, and raising awareness about the importance of safe transportation options for women.
Looking Ahead
As ChaufHER continues to grow, it has the potential to set new standards for the ride-hail and courier service industry. In an era where convenience and safety are of importance, ChaufHER offers a solution that meets these needs while creating a positive impact on society. ChaufHER is available in Johannesburg, Cape Town, Pretoria and plans to expand to Durban, Gqeberha, and then nationally. The app expands its reach and influence, it has the potential to shape urban mobility and inspire other industries to prioritize safety and empowerment, ultimately making our communities safer and more inclusive for everyone.
What does the Future Look Like?
Michele Wassung, ChaufHER’s Media Marketing Relations Officer mentions that ChaufHER aims to push to get more Riders riding and believes that there is a continuous ChaufHER Driver and Rider App development. Taking into consideration that ChaufHER is a startup, they also face the same problems startups do, such as attracting capital for growth. To gain more exposure, additional investment would be beneficial for the brand to help drive their advertising campaign forward. ChaufHER would eventually like to grow their Parcel Delivery Service by bringing on board corporate accounts.
There seem to be a lot of events coming our way this summer. After the COVID-19 pandemic, a lot of events were paused due to the restrictions but we are slowly making our way to the festivals and concerts this spring/summer. Here are the top 5 events to expect:
Rocking The Daisies
Starting out in the world-famous winelands of the Western Cape over a span of almost two decades, the 3-day festival has expanded to include Johannesburg. Steyn Entertainment is the company behind Rocking the Daisies.
Where: Cape Town and Johannesburg
Price: R1295 for 3 days pass in Cape Town. The Joburg ticket retail from R795
Date: 6 – 8 October in Cape Town and 8 October in Joburg
Lineup: The lineup includes international star, Stormzy, Denzel Curry, J.I.D from Dreamville, Mnike star Tyler ICU, Kamo Mphela, Focalistic, Emtee, Ayra Starr and many more.
Add on: The Cape Town 3-day festival includes camping and retails from R1495 – R15 995
Hey Neighbour
The new kids on the party block have raised everyone’s eyebrows with its 3-day festival which is similar to Rocking the Daisies. Hey Neighbour is brought to you by Glen 21 Entertainment. The festival will feature a blend of local and global music powerhouses.
Where: Legends Adventure Park in Pretoria
Price: General Admission for 3 days is R4 199, VIP admission is R5 199. 1-day pass retails for 1 R1 599, and VIP for 1 day is R2 199.
Date: 8 – 10 December
Lineup: The lineup includes 17 Grammy award-winning Kendrick Lamar, Khalid, The Chainsmokers, H.E.R, Swedish House Mafia and more
Add on: Similar to Daises, this event offers camping, pricing for camping and accommodation will be made available on the 27th of July.
AfroFuture previously known as Afrochella
The last edition took place at Accra’s El-Wak stadium in December 2022.
Event details about AfroFuture haven’t been announced but you don’t want to miss it. The event is similar to AfroPunk or AfroNation.
Add on: Art displays, fashion shows, and culinary experiences.
DStv Delicious
DStv Delicious is celebrating its 10-year anniversary. This year they partnered with Ticketmaster.
Where: Kyalami Grand Prix
Price: R950 – R7 300
Date: 23 – 24 September
Lineup: Tems, Maxwell, Zakes Bantwini, Incognito, Oskido, Robert Glasper, Ringo Madlingozi and more
Burna Boy After Tour
Burna Boy’s last visit to South Africa was last year when he performed at DStv Delicious. He has a show on the same day as DStv Delicious on the 23rd of September. The Grammy award-winning artist is set to fill up the biggest stadium in the country.
Where: FNB Stadium, Johannesburg
Price: Tickets range from R950 – R5744
Date: 23 September
Lineup: This is one man show but on his tours, Burna Boy has had guest appearances from Stormzy, J Hus, Dave, and Popcaan.
The gig guide seems to be packed for this upcoming season, which event are you going to and have you bought tickets?
Launched last week, Threads has smashed the record for the fastest-growing consumer app, beating the ChapGPT record with over 100 million new users in 5 days.
The new social media platform which is set to be Twitter’s rival from Meta has had a lot of people wanting to jump on the platform due to a few changes Twitter has implemented since Elon Musk took over. you can access Threads from its desktop site at Threads.net or by downloading the app for iOS and Android.
Here’s what you need to know about Threads
1. Like, share, and quote
This option is similar to Twitter. You can like the Thread someone has made, quote and reply to it. The quote and reply option will show on your profile. You can’t see what someone else liked on their profile. The sharing option is interesting because it allows you to share someone’s Thread on Twitter, which is a bit ironic. You are also able to share your Thread on your Instagram feed and story.
2. Threading
To create a thread on Twitter, there is a plus sign to add another tweet under your initial tweet and the following tweets will be considered a thread. However, on Thread you have to click the Return button 3 times to create a Thread (multiple threads under the initial thread).
3. Search Button
What’s trending? This option is different on Threads from Twitter, on Threads, it is used to search for accounts to follow. While on Twitter you can find out what a lot of people are tweeting about in your area or country. To find out what people are threading about, you have to scroll the timeline, which makes the platform a little bit more interactive. It is unclear if the Trending option will be available on Threads any time soon.
4. Import Information
When you join the platform you use your Instagram handle, Threads gives you the option to import all your Instagram information. This means that you can follow the people you follow on Instagram and use the same bio. This makes it easier to find your Instagram community and when they join the platform they can request to follow you.
5. Character limit
On Threads, you can create text-based posts with up to 500 characters as well as share photos and videos up to five minutes long. Twitter Blue subscribers can increase their character limit to 25,000. Users who aren’t subscribed to Twitter Blue have a character limit of 280.
Threads is still a work in progress and there are more changes to be expected as the platform grows. Download the app to be in the know.
Get ready for an extraordinary event that celebrates the entrepreneurial spirit and innovative talents of South African youth. The Festival of Youth-Owned Brands will precede the Top 16 Youth-Owned Brands Awards brought to you by Standard Bank. The Festival promises an unforgettable experience as it showcases the top youth-owned brands in South Africa at the richest square mile in Africa.
The Festival will be held on the 14th and 15th of June 2023 at the Sandton Convention Centre, starting from 09:00 to 17:00 on Day 1 and 09:00 to 15:00 on Day 2, followed by the highly anticipated award ceremony at 18:00.
The Top 16 Youth-Owned Brands Awards recognize and honor excellence among the youth, acknowledging their significant contributions not only to the South African economy but also to the country’s overall image. The festival serves as a platform for these exceptional young entrepreneurs to showcase their brands, products, and services to a diverse audience, offering an immersive entertainment experience.
Discover the best of youth-owned brands
Throughout the two days, attendees will be immersed in an atmosphere buzzing with entrepreneurial energy. They will have the opportunity to engage directly with the brand creators, interact with the showcased products and services, and discover exciting local brands they may not have been aware of before. Supporting local businesses and learning about their unique offerings will be at the forefront of this festival.
Thebe Ikalafeng
Over 30 speakers
The Festival is dedicated to creating opportunities for the youth, and as such, many young people are involved in bringing the festival to life. Renowned marketers and entrepreneurs, including Thebe Ikalafeng, Lebo Lion, Bulelani Balabala, Miles Kubheka, Tshepo Mohala, and Mbali Sebapu, will conduct insightful masterclasses.
Great entertainment
Expect extraordinary entertainment throughout the festival, as young performers take the stage and captivate the audience with their vibrant energy. Among the talented line-up is DJ & Producer, Daliwonga.
In addition to performances and masterclasses, the festival will offer engaging activities that encourage participation, creating an immersive and dynamic experience for all attendees. This event is not only a celebration of the passion, drive, and talent of youth-owned brands, but also a recognition of the expressive visionaries.
The festival will culminate in the highly anticipated award ceremony on the 15th of June at 18:00, where the most expressive and visionary young entrepreneurs will receive the prestigious Top 16 Youth-Owned Brand Award – the Gold Standard of Youth Excellence. This show of excellence will made extra special with performances singer/songwriter, Boohle and Kabza De Small, affectionately known as The King of Mapiano.
Tickets for the Festival of Youth-Owned Brands are available at https://top16yoba.co.za/tickets/. Choose from a range of ticket options, including a 1-Day Pass for R156, 2-Day Pass for R256, Award Show ticket for R716, or the Full Package for R1116.
The much-anticipated 2nd annual Top 16 Youth-Owned Brands Awards (YOBAs) brought to you by Standard Bank are scheduled to take place on the 15th of June 2023 at the Sandton Convention Centre. To maintain the credibility of the awards, the Top 16 YOBAs have again partnered with South Africa’s leading emerging, proudly black-owned and managed professional services consulting firm – Khumalo & Mabuya Chartered Accountants (KnM).
The Top 16 YOBAs are a platform that celebrates and recognises youth excellence in 16 categories of the economy. The awards embrace the fact that the youth are active players in the South African economy and that their contribution must be recognised.
KnM advocates for positioning Africa in the forefront and the world after. This is due to the contributions Africa has made to the world over many years in labour, minerals, humanity and so much more. The mission for KnM is to lead in all regions of Africa and alternative markets in advancing transparent governance in audit, advisory and SMEs.
Pat Mahlangu; Founder & CEO (Top 16 Youth-Owned Brands Awards)
“Both Top 16 YOBA and KnM share common values which drive and catalyse youth entrepreneurship and excellence. It is great to have KnM as our auditors again this year as we continue to maintain the credibility and standard of our Awards,” said Pat Mahlangu, CEO & Founder of the TOP 16 YOBAs.
Peterson Khumalo, The Group MD of Khumalo and Mabuya says, “UNICEF acknowledges that young people not only represent the future of any nation but are the main agents of change and progress in a progressive society. At KnM we have internalised that viewpoint to the extent that we have pledged our little contribution in support of YOBA. Our slogan “Confident about the future”, demonstrates our firm belief that YOBA is an important stimulus that seeks to encourage a culture of youth entrepreneurship by recognising and celebrating young entrepreneurs.”
Peterson Khumalo: Group MD (Khumalo & Mabuya Chattered Accountants)
The Top 16 YOBAs will be preceded by the Festival of Youth-Owned Brands which will also be hosted at the Sandton Convention Centre on 14 and 15 June 2023.
The Top 16 Youth-Owned Brands Awards (the YOBAs) brought to you by Standard Bank have announced the 2023 jury.
Professionals, marketers and academics around South Africa applied to be a part of the Top 16 Youth-Owned Brands Awards judging panel. This year, the application for the judging panel was open to the public. The public could nominate either themselves or individuals who met a very strict criterion. The jury criteria included that the nominee should at least be an expert or an academic in the particular field they will be judging.
Top 16 Youth-Owned Brands Awards 2022
The YOBAs celebrates and recognises youth-owned brands in South Africa. It has enlisted 29 leaders in the marketing, communications, academia and entrepreneurship industry to assess and shortlist over 2 500 nominations.
Due to the success of the award ceremony last year, the Top 16 Youth-Owned Brands have received a large number of nominations this year, which sparked the idea of getting more judges. The judges that have been selected are masters in their field and specialise in the categories that they will be judging.
Pat Mahlangu: Founder and CEO (Top 16 Youth-Owned Brands Awards)
“We are thankful for the industry giants for taking time off their hectic schedules to join our judging panel. It is encouraging to have people of their calibre support youth initiatives,” said Pat Mahlangu, the founder and CEO of the Top 16 Youth-Owned Brands Awards.
For the second year, the chairperson of the jury is the Integrated Media & Digital Director of Tiger Brands Sadika Fakir and the voice of marketing, Lebo Lion as the deputy chairperson.
Sadika Fakir: Integrated Media & Digital Director (Tiger Brands)
The chairperson of the jury, Sadika Fakir says, “we are so honored to have such an exceptionally high calibre of judges for our Top16YOBA 2023 panel. Our judge panel brings excellence, skill and wisdom.”
Top 16 Youth-Owned Brands Awards 2023 Jury
The judges that will be a part of this year’s two-day festival are the following:
1. Sadika Fakir (Integrated Media & Digital Director Tiger Brands)
2. Lebo Lion (Voice of Marketing, Beople SA)
3. Dr Beate Stiehler-Mulder (Marketing Coordinator UJ)
21. Shiko Mamotheti (Digital Strategist and Director Nerdware)
22. Deshnie Govender (Marketing & Culture Leader in Tech)
23. Albert Makoeng (Divisional Sales Director Nfinity Influencer)
24. Khanyi Tshume (Head of Strategy TLC Worldwide Middle East & Africa)
25. Wendy Silinyana (Founder and Director Virtue Business Solutions)
26. Lerato Selialia (Senior Experience Strategist Immersion Group logo)
27. Lebohang Matsoso (Lead: Brand Marketing Communications Mercedes-Benz South Africa)
28. Fatima Ouanssaidi (CEO and a co-founder On-Point PR)
29. Vuyokazi Mhlope (Marketing Manager Showmax)
The awards will be preceded by the Festival of Youth-Owned Brands on the 14th & 15th of June 2023 at Sandton Convention Centre. The awards show will follow on the evening of the 15thwhere the expressive visionaries will be celebrated and recognised also at the Sandton Convention Centre.
The Top 16 Youth-Owned Brands Awards have announced a media partnership with out-of-home media company, Nalesa Media. Nalesa has been able to adapt to the growing industry trends and deliver a new perspective to their clients by putting their brands in the forefront of the consumer. Just like the Top 16 Youth-Owned Brands Awards, Nalesa Media prides itself in nurturing the spirit of entrepreneurship.
Nalesa Media has developed, and evolved, branching into events, multi-media, interactive media, app development and so much more. The Top 16 Youth-Owned Brands Awards nominees will be marketed and advertised through Nalesa’s Out-of-Home Inventory to entice people to get involved and vote for their favourite Youth-Owned Brands. In addition to that, the winners of the awards will also get airtime on selected inventory.
There are many youth-owned brands in South Africa that are doing great but aren’t recognised. Through the partnership between Nalesa Media and the Top 16 Youth-Owned Brands Awards, these brands will get the recognition they deserve.
Pat Mahlangu: Founder and CEO (Top 16 Youth-Owned Brands Awards)
According to the founder and CEO of the Top 16 Youth-Owned Brands Awards, Pat Mahlangu, the Top 16 Youth-Owned Brands Awards welcome and honour the partnership with Nalesa Media. “Brand awareness is one of the building blocks of growing a brand. What Nalesa Media is bringing to the table is an invaluable opportunity for these youth-owned brands to increase their brand awareness and ultimately to grow.” says Pat Mahlangu.
Palesa Mabuse: Executive Managing Director (Nalesa Media)
“It gives us great privilege to be in a position to assist in empowering young entrepreneurs and brands, who pour their hearts and souls into making their passions a reality.” says Palesa Mabuse, Executive Managing Director of Nalesa Media.
As a team of young, black and female professionals, Nalesa Media supports youth-owned brands, encourages creativity and innovation and hopes to create world class, 100% African female business.
Godiragetse (Godi) Mogajane, a young CEO and entrepreneur from Hammanskraal is alleviating unemployment and creating jobs in townships. At just 25, Godi has been able to launch Delivery Ka Speed in over 10 townships in a space of two years and plans to take it nationwide. Delivery Ka Speed simply means “Speedy Delivery” in Sepitori. Sepitori is the urban lingua franca of Pretoria and the Tshwane metropolitan area in South Africa. It is a combination of Tswana and influences from Tsotsitaal, Afrikaans and other Bantu languages of the region.
Godiragetse (Godi) Mogajane
Delivery Ka Speed is a food delivery service for Ekasi. They believe in bringing accessibility to townships and elevating the Kasi lifestyle. Being from the township himself, Godi identified two problems that communities were faced with. Firstly, he recognised the unpleasant customer journey that people go through to get fast food in the townships. Secondly, he acknowledged the increasing rate of youth unemployment in the townships.
Delivery Ka Speed team members
In order to solve these problems, Delivery Ka Speed was formed to not only alleviate unemployment amongst the youth but also create a pleasant customer experience. This platform has given many young people a chance to provide for their families and contribute to economic growth. Delivery Ka Speed works with locals and only hires South African youth. They have over 40 drivers in all locations they operate in. The locations that Delivery Ka Speed operates in are namely; Hammanskraal, Soshanguve, Mobopane, Katlehong, Sky City, Vosloorus, Tsakane, Mamelodi, Hebron and recently Bela-Bela in Limpopo. Delivery Ka Speed will be launching in Mankweng on the 24th of March 2023. They have also had the honor to win the Top Services Brand Award at the Top 16 Youth-Owned Brands Awards.
Godiragetse accepting an award at the Top 16 Youth-Owned Brands Awards 2022
According to Godi, innovation is a critical vehicle for inspiring change, and as a result of this, he has been driven to adding value and creating transformational change by using his uncanny instincts, hence the development of Delivery Ka Speed.
Delivery Ka Speed is still growing and is expected to dominate townships all across South Africa.
The 2nd Annual Top 16 Youth-Owned Brands Awards were recently launched at the classy Solo Restaurant in Sandton. The launch was attended by members of the media, marketers and key stakeholders. Hosted by the 2022 Top 16 Youth-Owned Brand Awards winner, Pamela Mtanga, the launch served as not only an entertainment session but also an information session with the relevant stakeholders.
Pamela Mtanga and Elma Akob: Top 16 Youth-Owned Brands Awards winners 2022
The Top 16 Youth-Owned Brands Awards are an award ceremony that celebrates young, gifted and determined brand owners. From the announcement of a new category to a two-day Festival of Youth-Owned Brands – The Gold Standard of Youth Excellence is set to be bigger than ever. The name ‘Top 16’ originates from June 16, which is Youth Day and the day that the 1967 youth took to the streets to fight for freedom.
According to the convener of the Top 16 Youth-Owned Brands Awards Pat Mahlangu, the awards were established with the purpose of shining light on youth excellence and to challenge the narrative that youth is lazy, apathetic and entitled.
Pat Mahlangu: Convener of the wards
The platform has proven to be powerful through what it has done for the previous winners and nominees. These awards have shined a light on different youth-owned brands across South Africa. This includes brands such as Delivery Ka Speed, Tshepo Jeans, Podcast and Chill, Maison Space and more.
Here’s what you need to know about the 2023 Top 16 Youth-Owned Brands Awards:
Top 16 Youth-Owned Brands Awards 2022 trophies
Two-day festival?
Imagine a shopping mall of only South African, youth-owned brands? For the first time in the African continent, the largest number of only youth-owned brands will be housed under one roof for over two days; 14 and 15 June 2023.
What are the categories?
The Top 16 Youth-Owned Brands Awards include a wide variety of categories, namely Accessories, Beverages, Agriculture, Beauty, Apparel, Homeware, Media, NPO Charities, Education, Personalities and Influencers, Footwear, Food, Travel and Tourism, Technology, Services and newly introduced category, Health and Wellness.
Is it only in Gauteng?
The Top 16 Youth-Owned Brands Awards team will be embarking on a nationwide roadshow to create more awareness about the awards and to educate the youth about the importance of marketing and branding. Provinces such as KZN, Western Cape, Gauteng and Limpopo can expect to be a part of these masterclasses.
How do you nominate?
When the inaugural Top 16 Youth-Owned Brands Awards were launched, they were housed under the Pat on Brands website. For 2023 and beyond all the information about the awards will be available on the brand-new website: www.top16yoba.co.za. The public can nominate their favourite youth-owned brands via the website. Nominations close on 20 April 2023.
Who qualifies?
In order for brands to qualify for the Top 16 Youth-Owned Brands Awards, they need to meet the following criteria:
Must be owned and run by people between the ages of 18 and 35.
The brand must be older than 1 year
The brand must have a website (not mandatory) with the brand name as its domain.
The brand must be active on social media
Must be operating in one (or more) of the listed categories.
Must be South African
How do you become a part of the judges?
The 2022 judges will be retained, however, due to the high expected number of entries, there is an open call for additional judges to be nominated to join the jury. Judges can be nominated on Jury Nominations – Top16YOBA
How do you become a partner?
Various sponsorship opportunities are available for corporates that are looking to support youth-owned brands. Last year’s sponsors included companies such as Sakhumnotho, Reveel, MTN Pulse, Lerato Agency, Khumalo and Mabuya, Global Business School of Entrepreneurship, NikNaks, UJFM and Black Crown. Email info@top16yoba.co.za to become a part of this innovative experience. Last year’s sponsors had the chance to be mentioned through the PR we received, which amounted to the total PR value of R2,424,641.61.
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