For their sixth annual Pride collection, they tapped a group of All Stars to create a new product collection by and for the LGBTQIA+ community. Inspired by the individual stories of these five All Stars from around the world, each style from the collection features a graphically-driven capsule and campaign that explores the duality of struggle and joy along the journey to self-love.
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The introduction of Renew Labs invites customers to collaborate and contribute to Converse’s mission to create in more sustainable and innovative ways while extending their product life.
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Earlier this year, Converse announced their #kickthedebt campaign as a way to alleviate student debt in the country. Due to an overwhelming response, Converse has doubled the pledge from R1 million and declared a R2 million pledge to the #kickthedebt campaign.
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