Castle Lite unlocks in Bed with

With the lockdown extended, Africa’s biggest premium beer brand, Castle Lite will keep South Africans entertained with Castle Lite Unlocks in Bed With …, a series of 30-minute live stream sessions bringing you a taste of what you have come to love about Unlocks into a jam-packed digital experience. In addition to bringing fans entertainment during this country wide lockdown, Castle Lite will donate one rand for every view to the Solidarity Response fund.

Castle Lite will be hosting a livestream on the brand’s YouTube channel with famed media personality and American Hip-Hop aficionado, Sway Calloway, a unique performance by multi-award-winning rapper and one of the most successful musicians in Africa, Nasty C.  Moozlie will also be entertaining fans in the most unfiltered way ever seen, as well as The Kiffness who’ll be taking his game to another level.

“We want to continue contributing to this genre’s already-massive footprint by bringing it all home; the same epic experience Castle Lite Unlocks is known for, on a different scale, in your home. This bold new move will also allow Castle Lite to continue to make a bigger contribution to African Hip-Hop. We are excited to be venturing into new territory as we establish a digital entertainment platform to satisfy your need for entertainment during the extended lockdown period,” said Castle Lite Brand Director, Silke Bucker.

Castle Lite Unlocks in Bed With…premiers on Wednesday, 15 April 2020 19:30 with host Sway setting the tone for the show. Nasty C will give fans a never seen before performance from his home studio and might even surprise fans with a special guest star during his performance.

Tune in to Castle Lite’s official YouTube channel (CastleLiteSA).  

Castle Lite Unlocks Cardi B for this year’s music spectacle

Castle Lite Unlock Cardi B

Every year, Castle Lite surprises South African hip hop fans with a range of international artists for their annual Castle Lite Unlocks show.

This year’s reveal was done differently where consumers were asked to visit the website in order to start purchasing tickets from as little as R50. Every 30 minutes, the price would go up by R50 and would conclude at R450 for early general access tickets.

Despite a very smart strategy to increase ticket sales during those hours, fans were a bit upset at the fact that the website crashed seconds into the release of the tickets but that never stopped them from continuously refreshing until it allowed them to purchase.

Fans were also given several hints from their local favourites such as Rouge and DJ Maphorisa, who had fans guessing who this year’s surprise act would be. And as fate would have it, Castle Lite unlocked award-winning rapper, Cardi B to be this year’s headliner amongst other local acts.

The Bodak Yellow hitmaker tweeted with such excitement and even asked Mzansi fans to teach her more about South African culture.

Castle Lite Unlocks will be taking place at the TicketPro Dome on 12 June 2020. Tickets can be purchased on the Castle Lite website. Tickets retail from R690 up to R990.

For more information, be sure to check the latest updates on the Castle Lite social pages @CastleLiteSA #CastleLiteUnlocks.