Coca-Cola X Oreo: Bestie Collaboration

Coca-Cola, enjoyed by over 1.8 billion people globally every day, has teamed up with Oreo, the beloved sandwich cookie brand, to bring you a delightful new treat. Introducing the Coca-Cola X Oreo limited edition, featuring Oreo Coca-Cola Sandwich Cookies and Coca-Cola Oreo Zero Sugar—a unique twist on your favorites, available this Spring.

Spring 2024 Exclusive

Starting in early September, savor the limited edition 250ml Coca-Cola Oreo Zero Sugar at select restaurants including Pizza Express, Popeyes, and Slim Chickens restaurants. With its smooth packaging and captivating design, this drink is a celebration of friendship, perfect for enjoying with your besties.

“We took careful steps to ensure we delivered the OREO experience in a Coca‑Cola, and vice versa,” said Oana Vlad, Global VP, of Brand Strategy at The Coca‑Cola Company. “Both products went through several iterations, and we look forward to following the public conversation of what each tastes like. At the end of the day, our mutual commitment to product quality and technical excellence — and our willingness to have fun and work together as one team — made this possible.”

Eugenia Zalis, Global Head of Marketing and Brand for OREO, Mondelez International, adds, “At OREO, we strive to identify fresh ways to excite consumers and, with this collaboration, we have truly upped the ante. The bestie bond forged between OREO and Coca‑Cola is a playful way to unite our fanbases and celebrate the power of connection and togetherness. We cannot wait to see the reaction to the campaign and hope fans are excited to experience the latest twists on two classics.”

Spotify ‘Bestie Mode’

In a fun twist, Coca-Cola and Oreo have partnered with Spotify to launch ‘Bestie Mode,’ a special feature that lets you and your bestie explore your music compatibility. Discover how your musical tastes align and enjoy a unique listening experience together. Fans can activate “Bestie Mode” by scanning on-pack QR codes to merge their music tastes and create custom Spotify playlists commemorating their friendship. 

Vlad said, “OREO has emerged as one of the world’s most beloved Gen Z brands by continually pushing the boundaries of flavor innovation that affirm its credentials as the world’s favorite cookie,” she noted. “We’re proud of the collective bravery our two brands have shown in letting our distinct IP be molded and changed in different ways. We believe ‘Real Magic’ happens in unexpected moments of connection. And this is unexpected.” 

Celebrate the magic of friendship with this creative collaboration that brings together the iconic flavors of Coca-Cola and Oreo. Enjoy these limited-time offerings and embrace the joy of being #besties.

#WinWithPat Oreo Giveaway

  • Win an awesome Oreo hamper with Pat and winning is super easy.
  • There are 10 Oreo hampers up for grabs.
  • All you need to do is to take part in the Oreo Cup

Pat onBrands is giving away 10 awesome Oreo hampers. The hampers include some Oreos and headsets worth R500.

Oreo, the world’s favourite cookie brings you the first Oreo Cup games in its latest fun consumer promotion. There’s a game for everyone; the Oreo Ladder Dunk, Oreo Crazy Twist, Oreo Flash Lick, Oreo Seesaw Twist and Oreo Spiral Dunk. Each game is unique and entertaining – great for parties,
fun game nights and play dates.

In order to get your hands on one of the hampers here’s what you need to do to:

  1. Play the Oreo Cup Games
  2. Take a screenshot of you having completed one of the games playing the Oreo Cup.
  3. Post the screenshot on social media i.e Twitter and Instagram and tag @Patonbrands and @Oreo use the hashtags #OreoCup and #WinWithPat.
Oreo Cup

There are other prizes that you can win if you carry on playing the Oreo Cup Games. For those who occupy the leaderboard, prizes include; a Huawei P20 mobile device, cash prizes and a PlayStation PS4. There are also weekly spot prizes including TakeALot vouchers, airtime and Hisense Smart TV sets.

Competition is opened from now until 31 May, 2019, Ts&Cs apply.

Oreo Brings South Africans Together With ‘Oreo People’ Campaign

Oreo, is calling on South Africans to ‘Twist, Lick, Dunk’ and SHARE an Oreo with other Oreo People.

South Africans who have already discovered that they are Oreo People, know that when you connect with Oreo, playfulness is evoked in us all. Despite differences, playing with Oreo brings people together.

During August and September 2018, the ‘Twist, Lick, Dunk’ biscuit will be creating moments of sharing at mall pop-up stands, countrywide. Here Oreo will be creating wonderfilled moments of sharing – both by connecting people in a playful way and letting them share in an experience with those around them that will unlock instant prizes!

Find the Oreo activations from 09h00 to 17h00 at the following venues:

· Canal Walk in Cape Town on 25th and 26th August 2018

· Gilwell Shopping Centre in East London on the 01st and 02nd September 2018

· Maponya Mall in Soweto from 22nd and 23rd September 2018

· Gateway in Durban on 29th and 30th September 2018

Furthermore, from 01st August until the 30th September 2018, fans can also stand a chance to WIN one of three amazing prizes worth R75 000 each. Whether you want to shop till you drop, go on an exciting getaway or gain VIP access to the most exciting events, Oreo has it all. For a chance to win one of these amazing prizes, fans must purchase any two of the participating OREO products and SMS the last five digits of their barcode to 120*766#. *SMS rates and Ts & Cs apply.

“Oreo has always been a brand that encourages and inspires people to let out their playful sides and connect with people around them. This campaign is no different, and we hope that our fans will connect with one another no matter their differences, “says Thandi Ntuli, Mondelez SA Category Lead for Biscuits.

Look out for the new Oreo People TV commercial and follow @Oreo on Facebook, Twitter and Instagram.