After Nomayeza Ngesman’s employment contract ended she founded TheWoolie so that she continues to stay in varsity and finish her B Com Accounting Degree at the University of Johannesburg. TheWoolie is no longer a way of survival for Nomayeza’s but a solid brand that is well underway to take South African and the world by storm.
I got to hang out with Nomayeza to learn more about TheWoolie.
What is TheWoolie all about?
TheWoolie (Pty) Ltd is an upcoming leader in the design, manufacturing, marketing, and distribution of premium wool made products. We make sweaters, golf T-shirts, crotchet tops, beach cover-ups, and bikinis. Our aim is to create a space where you can find everything woven, from clothing to homeware and accessories. For over a year, our long-standing reputation and distinctive image have been consistently developed across an expanding number of products, sales channels, and local markets. We believe that our breadth of product offerings and multichannel distribution are unique among luxury and apparel companies.
Why the name TheWoolie?
Our facility is totally woven, so the name is self-explanatory. We make wool made products.
Who is TheWoolie’s target customer?
My customers range from individuals to organisations who are looking to invest in unique quality products and style.
We target sports clubs(cricket, golf, and tennis clubs), corporates and individuals who enjoy the luxury of being unique and comfortable. We make clothes suitable for all ages in different sizes, colours, and gender.
Where and how can people buy TheWoolie products?
What can people expect from TheWoolie in 2020?
We are currently working on an online store and we will also be launching our baby and homeware range. People need to stay tuned to our social media pages to stay up-to-date with TheWoolie.