Johannesburg, South Africa – April 2026 – Telkom has come on board as a strategic partner of the Business to Brand Summit 2026, reaffirming its position as a leader in digital innovation and a champion of South Africa’s evolving business landscape. The summit will take place on 16–17 April 2026 in Sandton, Johannesburg.
Advancing a Digital-First Brand Economy
Convened under the theme “Africa Rising: Building Iconic Brands for a New Era,” the Business to Brand Summit 2026 will bring together senior executives, policymakers and industry leaders to examine the role of brand leadership in enabling sustainable growth, competitiveness and long-term value creation.
Telkom’s partnership reflects a strategic alignment with these objectives, recognising the increasing convergence between technology, customer experience and brand in shaping organisational success.
Enabling Transformation Through Connectivity and Innovation
As a leading telecommunications and technology provider, Telkom continues to play a pivotal role in enabling digital inclusion, innovation and enterprise development. Its participation in the summit reinforces the importance of leveraging connectivity and data-driven insights to support businesses in navigating disruption and unlocking new growth opportunities.
The partnership further positions Telkom at the forefront of conversations shaping the future of business and brand in a rapidly evolving digital economy.
Executive Contribution from Telkom Leadership
As part of the summit programme, Lunga Siyo, CEO of Telkom Consumer and Small Business, will contribute to the Business to Brand Summit 2026, offering an executive perspective on digital transformation and its impact on brand relevance, customer engagement and competitive positioning.
His participation will provide delegates with practical insights into how organisations can align technology, strategy and brand to deliver sustainable business outcomes.
A Platform for Strategic Business and Brand Dialogue
The Business to Brand Summit has established itself as a credible platform for high-level engagement at the intersection of business strategy, leadership and brand-building.
“Through this initiative, we are intentional about positioning brand building as a core component of strategic business leadership,” said Pat Mahlangu, founder of Pat on Brands and convener of the summit. “In an increasingly complex environment, organisations that successfully integrate innovation with brand purpose will be best positioned to compete and grow.”
Driving Africa’s Competitiveness Through Brand Leadership
The 2026 summit will explore key themes including executive leadership, digital transformation, brand repositioning and the development of globally competitive African brands.
Telkom’s involvement reinforces the importance of cross-sector collaboration in building a more connected, competitive and resilient African economy, while contributing to the advancement of a strong and distinctive continental brand narrative.
Event Details: Business to Brand Summit 2026
The Business to Brand Summit 2026 will take place on 16–17 April 2026 in Sandton, Johannesburg.
To register or learn more, visit:
https://patonbrands.com/eventer/business-to-brand-summit-2/
