The Top 16 Youth-Owned Brands Awards (YOBAs) – the Gold Standard of Youth Excellence received a record number of 3364entries this year. This is a significant increase from the under 500 nominations received in 2022.
The YOBAs expanded their reach to include participation from across the African continent, leading to submissions from 15 African countries. However, due to the substantial number of entries from different regions in Africa, the advisory committee of the YOBAs deliberated and got to the tough but necessary conclusion to postpone exhibition component (also known as the Festival of Youth-Owned Brands) originally scheduled for 21 and 22 June 2024 to a later date.
This decision underscores the commitment of the YOBAs to uphold the main purpose of the awards, which is to recognise and celebrate the youth that have turned their businesses into brands of excellence in Africa.
To ensure that the awards continue to live up to the high-quality checks and balances, all efforts will be directed towards delivering a world-class awards show, enhancing the experience, and bringing the rest of the continent on a journey of recognising the gold standard of youth excellence. The 3rd annual Top 16 Youth-Owned Brands Awards will take place on 22 June 2024 in Sandton. Book your tickets now: www.top16yoba.africa
